| Vine - the good, the bad and the ugly | | 13 May 2013, 11:54AM |  There have been various battles to try and win the short form video war over the last few years. We've seen a number of platforms have a stab at it; Viddy, Cinemagram, Socialcam, YouTube Capture, ptch, Threadlife, Klip… the list goes on. Despite some decent attempts, and the occasional celeb backing, no clear winner emerged.
| | | | Why Facebook might be preparing to splash $1bn on Waze | | 13 May 2013, 10:31AM |  Is Facebook preparing to match the $1bn it paid for Instagram by paying a similar figure for an Israeli mobile start-up called Waze?
If it is why would Facebook stump up so much cash for what is described as a “social” mapping app for smartphones?
| | | | The untapped mobile opportunity in publishing [infographic] | | 13 May 2013, 9:13AM |  Already in a state of flux thanks to the developing web, the publishing industry was hit hard by 2008's global recession. Severe slashing of advertising budgets and spend moving over to new, emergent forms of media resulted in the closure of hundreds of publications over the last five years.
| | | | | | | Twitter offers Mother's Day advice in new video | | 11 May 2013, 3:52PM | You can use Twitter for everything right? To connect with people, to catch breaking news and to share what you’re thinking with the rest of the world. There are, however, one or two things, perhaps a few more, that you shouldn’t use Twitter for and Tweeting your mother on mother’s day is one of them.
| | | | | | | How savvy digital brands are getting smarter at engaging Generation Y | | 10 May 2013, 12:44PM | If you’ve heard the phrase once, you’ve heard it thousands of times. ‘Content is king’ is a concept that permeates digital marketing. We’ve seen the rise of YouTube viral ads, and 'adult' brands like Paddy Power, Hubspot and Mr Porter turning into journalism houses with the added extra of another core revenue generator.
| | | | | | | Google+ users spent just six minutes on social network in March | | 10 May 2013, 10:09AM |  Bad news for Google’s social platform Google+. It has the stickiness of a bowl of water.
Google+ might be claiming large amounts of users and is reported to be outpacing Twitter in new user sign-ups, but in the most important metric it is failing miserably.
| | | | What is Snapchat and how can we use it? | | 10 May 2013, 7:39AM |  Just as we are getting to grips with animated pictures in Cinemagram, and six second clips in Twitter's new Vine, another application appears - Snapchat. So what is it? How can we use it? And is it worth downloading?
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