Breaking news from Brand Republic - Tumblr, Heinz, David Beckham, Sky, Diesel

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Yahoo agrees to pay in excess of $1bn for Tumblr by Gordon MacMillan 20 May 2013, 09:01AM Yahoo has agreed a deal to buy social blogging platform Tumblr for more than $1bn (£66m). Heinz brings back invisible bottle of tomato ketchup by Priyanka Mehra Dayal 20 May 2013, 09:45AM Heinz is to bring back the invisible bottle of tomato ketchup in a new ad campaign using the catch phrase 'It has to be Heinz," following the brand being featured in 'Mad Men' on Sky Atlantic. H&M leads top ten most-shared Beckham ads on the social web by Ben Hall 20 May 2013, 08:36AM Viral videos and TV ads for H&M are the most-shared ads starring David Beckham, who last week announced his retirement from professional football and played his last game on Saturday for Paris St Germain. Sky sponsors Sun documentary on boxing star Carl Froch by Chloe Smith 20 May 2013, 09:18AM BSkyB has paid for The Sun to produce a mini-documentary about British super-middleweight champion Carl Froch, as part of the broadcaster's promotion ahead of Froch's next bout this Saturday. Goodstuff awarded £1m Diesel TimeFrames Business by Louise Ridley 20 May 2013, 09:00AM Goodstuff Communications has picked up the UK media planning and buying business for Diesel TimeFrames, a joint venture between Fossil Watches and Diesel, after a pitch against incumbent Mindshare. Promotion: Digital Integration: Connecting the Dots Presenting a consistent brand experience across several touch points is challenging. In this free webcast hear how you can coordinate campaigns and drive value. Secure your place here   Also in the news WCRS scoops £15m European Betfair ad account by Louise Ridley, 17 May 2013, 02:01PM Nokia and McDonald's among the takers for C4's ad offer by Priyanka Mehra Dayal, 17 May 2013, 01:34PM Tesco's debut London catwalk attracts celebrity audience by Rachel Barnes, 17 May 2013, 12:30PM Kellogg's hits back at own-label with top secret Special K recipe by John Reynolds, 17 May 2013, 12:40PM Cheil hires WPP exec Chris Chalk to lead strategy by Priyanka Mehra Dayal, 17 May 2013, 12:32PM Blippar connects disjointed families, says MEC executive by Louise Ridley, 17 May 2013, 12:26PM Ofcom takes action as consumers plagued by growing nuisance calls by Matthew Chapman, 17 May 2013, 12:00PM Getty Images tells a love story in '85 Seconds' by Chloe Smith, 17 May 2013, 11:36AM Opinion Combining ads, digital and PR is what brands demand by Danny Rogers 16 May 2013, 08:00AM A view from the top by Miles Young 16 May 2013, 08:00AM A view from the bottom by David Austin 16 May 2013, 08:00AM Creatives can still win war with number-crunchers by Ian Darby 16 May 2013, 08:00AM Arif Durrani: Reflection as well as celebration at Nabs' Big Bash by Arif Durrani 16 May 2013, 08:00AM It was a night of mixed emotions at the Nabs Big Bash last week. More than 1,000 people gathered to support the charity's glittering annual fundraiser at Battersea Evolution, in what also formed the focal point of its centenary celebrations. But it w... The easy way to judge a creative agency: look at what's on its walls by Russell Davies 16 May 2013, 08:00AM Intelligence Things we like by 17 May 2013, 08:00AM Campaign's selection of media news and views of note in the week before 17 May 2013. Marketing Leader of the Year poll - only one day left to vote! by 16 May 2013, 04:00PM These are the nominees for The Marketing Society Marketing Leader of the Year 2013, to be voted on by readers of Marketing and presented at the Society's Awards for Excellence on 10 June at the London Hilton. 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