| | | Latest News | | | | | Beattie McGuinness Bungay has launched a PR agency led by Simon Kelner, the former editor-in-chief and managing director of The Independent. | | | | | | 118 118, the directory enquiries business, is looking for a UK creative shop. | | | | | | SCA, the consumer goods company that owns brands including Plenty and Bodyform, is reviewing its global media planning and buying account. | | | | | | Ida Rezvani, the managing director of Mcgarrybowen London, is leaving to take up the same role at the agency's New York office. | | | | | | AS Watson, the retailer that owns Superdrug and The Perfume Shop, is reviewing its European media planning and buying account, putting the UK incumbent, ZenithOptimedia, on alert. | | | | | | Bartle Bogle Hegarty has won the global advertising account for the shoe brand Clarks. | | | | | | The Government could be accused of giving brands undue influence on policy by allowing exclusive sponsorship of its campaigns, ad industry executives warn. | | | | | | Danone, the dairy manufacturer, is to back its main brand with a CRM programme for the first time and has appointed Hypernaked to create and manage the initiative. | | | | | | Cockburn's, the port producer, has appointed The Corner to its UK and global advertising accounts after a three-way pitch. | | | Promotion: Demonstrate your success - enter the Campaign Media Awards |
| The Campaign Media Awards reward campaigns where media made a real difference. Anyone driving media excellence - from media agencies to media owners and companies - is encouraged to enter | | | | | | | | |
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