Thursday 30 May 2013

Media PM - IProspect, Twitter, Mad Men, Microsoft, Yahoo

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Media PM Bulletin
 
 
 
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Wood: was handed the top global job at iProspect the month after being named the Aegis digital network's EMEA president
Creativity the watchword for iProspect boss Wood
30 May 2013

Digital agencies need to evolve beyond the techy, the network's upwardly mobile...

  
TV Ad Targeting?promises brand messages that are ?more engaging, interactive and measurable?
Twitter looks to cash in on 'second-screening'
Arif Durrani, 30 May 2013

The social media platform's new measurement system strengthens its relationship with TV,...

  
Arif Durrani, head of media at Campaign and editor of Media Week
Arif Durrani: Mad Men or Maths Men?
Arif Durrani, 30 May 2013

Technology continues to bring mass disruption to the media business. As our...

  
Xbox One...contains live TV, video on demand and social media within a traditional games console
Microsoft targets advertisers with all-in-one family platform
30 May 2013

What kind of opportunities can brands expect from Xbox One, the successor...

  
Cut Yahoo! some slack - it's very confusing being a mega media business
Cut Yahoo! some slack - it's very confusing being a mega media business
Russell Davies, 30 May 2013

Imagine paying $1 billion for something that people assume you'll just ruin...

  
Deborah Harper, ZenithOptimedia
Will Yahoo! benefit from Tumblr deal?
30 May 2013

Is the acquisition a much-needed move into social media or a futile...

  
*   Also in the News
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Nigel Sharrocks steps down at Aegis Media
Arif Durrani, 30 May 2013
MEC claims that hiring of ECD is 'not about creating ads'
Ian Darby, 30 May 2013
PHD promotes Djurdjevic to MD
Louise Ridley, 30 May 2013
Rashbass to leave The Economist for Thomson Reuters position
Arif Durrani, 30 May 2013
Arena hires G2 Joshua's Hui as head of strategy
Maisie McCabe, 30 May 2013
 
 
Blogs
Brand Believers
Louise Brice

Everyone has one. A drawer of tech - old mobiles, chargers, battery chargers, old cameras, that newer tech has made...

A Total Eclipse of the Media Rationale ?
Sue Unerman

Britain’s Eurovision dreams have been dashed again. No great surprise that Bonnie’s song came 19th out of 26. That won't...

Tablets are plane sailing for publishers
John Carroll

On a recent aeroplane flight, I looked around the cabin and all I saw were people absorbed in their smartphones...

Five ways to tell if your streamed music service is radio ?or why Google?s All Access ISN?T ?Radio without rules?!
Mark Barber

The news this morning is that Google is launching a music streaming subscription service called Google Play Music All Access...

Here?s to the non-conformists
Sue Unerman

So one of football's managerial greats has gone. Ferguson's era is finally over. The BBC's chief football writer Phil...

Change hits a tipping point
Rhys McLachlan

US broadcasters and media traders are starting to realise that the traditional trading relationship between broadcaster and advertiser may need...

Google Glasses or iWatch? Which one?s better? There?s only one way to find out?.
Sue Unerman

In a meeting with our digital heads last week speculation was rife on this issue. It boils down I think...

Does media planning need a work out to reach increasingly elusive consumers?
Sophie Burke

We all know the media landscape is changing. The print trees are parting to allow the digital river to flow....

 
 
Jobs of the Week

Digital Media Sales Executive- DIVE Magazine - 22k Basic + Uncapped Commission, Syon Publishing

£20,000- £22,000 Basic (OTE £35,000) Uncapped Commission Structure, West London

Media Sales Executive, Formula Won

£24-25k + uncapped commission, London

Senior Sales Executive, Formula Won

Up to £30k + uncapped comm, London

Senior Sales Executive - Consumer Magazines, Formula Won

Up to £30k + good comm + bens, London

Sales Executive - National Newspaper, Formula Won

£22k - OTE £30k plus bens, London

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