Wednesday 15 May 2013

Media AM - LG, ITV, Immediate Media, Microsoft and Facebook

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Media AM Bulletin
 
 
 
*   Latest News
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LG: Kelly Brook promotes Optimus One smartphone in 2010
LG moves majority of global media into Arena Media
Louise Ridley, 15 May 2013

LG has awarded the bulk of its $400 (£263m) global media account...

  
ITV ad revenue up 5.5% to £382m
ITV ad revenue up 5.5% to £382m
Maisie McCabe, 15 May 2013

ITV has reported revenues of £571m for the first three months of...

  
Olive: Immediate Media title
Immediate Media 'misleading' mug offer banned
Louise Ridley, 15 May 2013

An ad promoting an offer for Immediate Media's Olive magazine has been...

  
Facebook: working with Microsoft to improve the consumer experience of Facebook Graph Search
Microsoft and Facebook plan education before monetisation
Matthew Chapman, 14 May 2013

Microsoft believes Facebook users need to be educated on the "richness and...

  
*   Also in the News
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Is Blippar TV more than a gimmick?
09 May 2013
News International to charge £2 per week for Sun+ access
Arif Durrani, 13 May 2013
PPA's McIlheney wages war on magazine cynics
Louise Ridley, 09 May 2013
Inside...ITN Productions
09 May 2013
Radio renaissance
09 May 2013
Arif Durrani: C4 heralds joined-up approach to BT Sport
Arif Durrani, 09 May 2013
 
 
Blogs
Google Glasses or iWatch? Which one?s better? There?s only one way to find out?.
Sue Unerman

In a meeting with our digital heads last week speculation was rife on this issue. It boils down I think...

Does media planning need a work out to reach increasingly elusive consumers?
Sophie Burke

We all know the media landscape is changing. The print trees are parting to allow the digital river to flow....

The Most Important Media Deal of the Year?
David Brennan

I've been quite taken aback by the relatively reticent response of the media industry to what may turn out to...

The marketing spring is nigh and is running on digital
Sue Unerman

Spring seems finally to have arrived. There's blossom everywhere as I write (I am aware it could be snowing again...

The new frontiers of video optimisation
Dominic Guba

The distribution of video content is fragmenting at an exponential rate. Cheaper laptops, massive tablet growth, the proliferation of smartphones...

Never mind big data, what we need in media are data that speak the same language.
Sue Unerman

Media research may be improving in accuracy in silos but overall we are building the Tower of Babel.  ...

It?s time for video to step out on its own
James Grant

According to folklore Henry Ford once said, "If I had asked my customers what they wanted they would have said...

Display Inventory Discovery: The Future is Now
Adit Abhyankar

As the digital marketing industry has matured, it has been influenced by a combination of factors. These include: technology innovation,...

 
 
Jobs of the Week

Digital Media Sales Executive- DIVE Magazine - 22k Basic + Uncapped Commission, Syon Publishing

£20,000- £22,000 Basic (OTE £35,000) Uncapped Commission Structure, West London

Sales Manager, Travelzoo (Europe) Ltd

£30-£50k basic depending on experience, Holborn, London

Graduate Sales Executive, Digital media - excellent basic, uncapped commission + training, SW6 Associates

£20k basic + commission + sales training, Soho, London

Outdoor Account Manager, SYLEX Recruitment

£20000 to £25000 per annum, Greater London

Campaign Manager / Project Manager - (Tech Publisher), Guru Careers

£25-32k (DOE), London (SE1)

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