Friday 31 May 2013

Digital AM - Google and Facebook, Campaign Viral Chart, Orange, Microsoft, Expedia

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Digital AM

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Google and Facebook would not cooperate with snoopers' charter
Google and Facebook would not cooperate with snoopers' charter
by Maisie McCabe
31 May 2013, 09:45AM
Google and Facebook are among the internet giants to have warned the home secretary, Theresa May, they will not cooperate with her plans to track everyone's internet usage.
Campaign Viral Chart: Kmart leads chart with 'big gas' viral
Campaign Viral Chart: Kmart leads chart with 'big gas' viral
by Ben Hall
31 May 2013, 08:30AM
Kmart, the US retailer, has topped the chart of most-shared ads with 290,176 shares for its "big gas savings" video, just weeks after its success with "ship my pants".
Orange's M6 Mobile launches Twitter campaign with Blast Radius Paris
Orange's M6 Mobile launches Twitter campaign with Blast Radius Paris
by Chloe Smith
30 May 2013, 04:09PM
M6 Mobile by Orange has launched a Twitter campaign involving a game to feed a hungry purple cat.
Microsoft joins in with Apple jibes
Microsoft joins in with Apple jibes
by
31 May 2013, 08:00AM
Social video expert Unruly evaluates the latest viral campaign from Microsoft.
Expedia readies Travel Yourself Interesting campaign
Expedia readies Travel Yourself Interesting campaign
by Chloe Smith
30 May 2013, 04:21PM
Expedia, the online travel agent, has unveiled a major integrated campaign to push forward the brand's invitation to 'Travel Yourself Interesting'.
How do we ensure big data becomes powerful data?
How do we ensure big data becomes powerful data?
by Jane Frost
30 May 2013, 03:00PM
The digital age has given organisations access to more data and information than ever before; as the number of online channels continues to increase, so too does the amount of data available, writes Jane Frost CBE, chief executive of the Market Resea...
Microsoft targets advertisers with all-in-one family platform
Microsoft targets advertisers with all-in-one family platform
by
30 May 2013, 11:00AM
What kind of opportunities can brands expect from Xbox One, the successor to the 360? Alasdair Reid investigates.
Promotion: Mobile 2013: Top 5 Need-to-Knows to Fully Cash In

Apps or mobile ads – what works best for you? Find out with case studies from Unilever, Papa Johns and Hotels.com in this new report – free to download here
 

Also in the news

Facebook follows Twitter with verified pages launch
by Matthew Chapman, 30 May 2013, 09:27AM
Six marketing lessons from the #fbrape campaign
by Nicola Kemp, 30 May 2013, 08:30AM
London tourism body seeks shop for digital
by Louise Ridley, 30 May 2013, 08:00AM
Weight Watchers UK reviews digital account
by Ian Darby, 30 May 2013, 08:00AM
Gromit to appear in campaign to promote Bristol
by Magda Ibrahim, 30 May 2013, 10:43AM
Latest Blog Entries
Make a date with a mug
Greg Taylor, 31 May 2013
Strategy: some people just don't get it
Hugh Salmon, 31 May 2013
GET THEE TO A NAMERY...
Lol and Nat, 30 May 2013
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Greg Taylor, 30 May 2013
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