| Why brands must invest in building their online personality | | 07 May 2013, 2:56PM |  Marketing activity has always traditionally centred around campaign cycles, with activity peaking and troughing throughout the year. But thanks to the digital age in which we now live, consumers are demanding a constant and consistent 24-hour, seven-day a week engagement with brands.
| | | | The alarming Facebook Misuse statistics [infographic] | | 07 May 2013, 2:47PM |  Facebook is booming and business has never been better for the social media giant. However, it's proliferation in the last few years has resulted in some unintended and unwanted consequences.
The alarming numbers on Facebook are on the rise and further climbing. Be it a teen or an employee - effort is needed to ensure that the damaging impact of Facebook is contained and curbed - this is where tools such as the Facebook spy come in.
| | | | 18 Creative ways for event organisers to use social media [infographic] | | 07 May 2013, 10:32AM |  Twitter-boards and live streaming may be ubiquitous at most business events today, but the latest infographic from Eventility highlights a hat-full of untapped opportunities for event organisers.
From pre-event 'social voting' to gamifying Twitter engagement, smart event organisers are starting to use social media to amplify their events across the social Web and extend their lifetime value way beyond their actual duration.
| | | | Facebook to launch video ads in July | | 07 May 2013, 9:03AM |  Facebook is launching video advertising in its newsfeed in July, in an effort to capture some of the growing online video and television ad markets that are worth billions of pounds globally.
| | | | Google set to unveil subscription channels | | 06 May 2013, 9:28AM | 
The FT reports that Google could this week unveil “an à la carte subscription service” for some of its specialist YouTube channels as part of an effort to finance a broader range of content.
| | | | LinkedIn at 10: Mastering the art of the professional self | | 03 May 2013, 5:18PM |  On Sunday 5th May LinkedIn celebrates its 10th anniversary. Connecting more than 200 million members worldwide, LinkedIn has become the most powerful professional online network – allowing users to manage their professional identity, build upon and interact with their connections and access knowledge and opportunities.
| | | | The Forbes Top 50 Social Media Influencers for 2013 [infographic] | | 03 May 2013, 11:07AM |  Forbes recently released its Top 50 Social Media Power Influencers and now they have been brought together in this stat-tastic infographic.
Anyone else who you think should be on the list? They are most American, but a few from this side of theAtlantic.
| | | | | | | | | | Twitter to hire a head of journalism to grow breaking news | | 02 May 2013, 4:36PM |  Twitter and the media have been increasingly interlinked and there have been many articles looking at its impact on journalism.
And now it is looking to hire a head of journalism to manage Twitter’s partnerships with newsrooms in theUSas well its relationships with journalists and ensure the news continues to break in 140 characters first.
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