Wednesday 25 May 2011

Digital AM - ICO/Cookie law, John Frieda, Foster's, Yahoo, Zeitgeist, WFA, plus The Wall > Zynga to float

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ICO gives UK businesses a year to get websites in order
ICO gives UK businesses a year to get websites in order
by Sarah Shearman
25 May 2011, 11:45AM
Website owners will be given one year to "get their house in order" before the new EU cookies law is enforced, the Information Commission Office (ICO) has revealed today.
John Frieda primed to host live digital show
John Frieda primed to host live digital show
by Nicola Clark
25 May 2011, 10:00AM
Haircare brand John Frieda is making its biggest investment in digital marketing to date with the launch of a live styling event that will be streamed online.
Foster's seeks digital consistency with push
Foster's seeks digital consistency with push
by Sarah Shearman
25 May 2011, 10:00AM
Foster's, the Heineken-owned lager brand, is looking to create an overarching digital strategy to bring greater consistency to its work.
Yahoo ad that likens internet speed to driving fast is rapped by ASA
Yahoo ad that likens internet speed to driving fast is rapped by ASA
by Ben Bold
25 May 2011, 09:30AM
Yahoo's digital ad that used an image of a speeding car as a visual metaphor for its "faster is funner" BT Mail must not appear again in its current form, after two people complained it encouraged dangerous driving.
The essential Zeitgeist: 8 highlights from Google's flagship event
The essential Zeitgeist: 8 highlights from Google's flagship event
by Andrew McCormick
25 May 2011, 10:30AM
The two-day gig that is the Zeitgeist conference, held last week in Hertfordshire, tends to set the agenda in digital marketing for the next 12 months - or even 30 years, given that one of the questions put to Google executive chairman Eric Schmidt w...
Think BR: Digital's new challenge
Think BR: Digital's new challenge
by Will Gilroy
25 May 2011, 08:00AM
Marketers must behave in a manner that's acceptable to consumers, which is why the World Federation of Advertisers is attempting to define some ground rules, writes the WFA's Will Gilroy.
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Zynga to follow LinkedIn and float with $10bn plus valuation
@gordonmacmillan
25/05/2011
Superinjunction story shows brands need to think beyond PR and bring social to whole business
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25/05/2011
Clever little language tool Forvo hits 1 million pronunciations
Sue Keogh
24/05/2011
Comms in a crisis - using social media to spread the word
Maia Honan
24/05/2011
London Fire Brigade launches UK's first fire map
Polly Becker
24/05/2011
Do we really want to be friends with brands?
Adam Field
24/05/2011
Could Twitter win you a dream job? My bid to be Ambassador for Meerkovo
Philippa Dunjay
23/05/2011
Facebook funded by the CIA, Zuckerberg a secret agent…
@gordonmacmillan
23/05/2011
Sports blog named Premiership super-injunction player on April 14
@gordonmacmillan
23/05/2011
SEO - the Glaring Gap in the PR Skillset
Chris Lee
23/05/2011
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