Thursday 26 May 2011

Digital PM - CHI, Toyota, ABCe, Sony, Porsche, Barratt, RAC, JWT, TBWA

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Latest news
CHI & Partners launches The Social Practice
CHI & Partners launches The Social Practice
by Matt Williams
26 May 2011, 10:20AM
CHI & Partners, together with its sister agency MCHI, is launching a full-service social media offering called The Social Practice.
Toyota unveils 'Toyota Friend' in-car social networking
Toyota unveils 'Toyota Friend' in-car social networking
by Alex Brownsell
26 May 2011, 12:58PM
Toyota has partnered with software company Salesforce.com to create an in-car social networking service for motorists.
ABCe: Facebook helps Daily Mirror's web traffic rocket 24%
ABCe: Facebook helps Daily Mirror's web traffic rocket 24%
by Arif Durrani
26 May 2011, 03:33PM
The website for the Mirror Group was the standout winner in terms of growth last month, with a 24% lift in unique browsers following a renewed social media strategy.
Sony looks to add agencies to new social media roster
Sony looks to add agencies to new social media roster
by Matt Williams
26 May 2011, 10:15AM
Sony UK has kicked off talks with agencies about its social media activity.
Porsche kicks off digital agency hunt
Porsche kicks off digital agency hunt
by Campaign staff
26 May 2011, 10:30AM
Porsche, the luxury car marque, is looking for an agency to handle its first dedicated UK digital marketing campaign.
Barratt in search for digital agency
Barratt in search for digital agency
by Campaign staff
26 May 2011, 02:45PM
Barratt Developments, the UK property development company, is looking for an agency to handle its digital advertising work.
RAC picks Rapier for £7m DM and digital
RAC picks Rapier for £7m DM and digital
by Sara Kimberley
26 May 2011, 08:00AM
RAC, the breakdown service, has appointed Rapier as the lead agency on its £7 million direct marketing and digital business.
JWT scoops more Baxters business
JWT scoops more Baxters business
by Campaign staff
26 May 2011, 02:35PM
Baxters Food Group has hired JWT London to handle its digital advertising account.
TBWA launches online fundraising initiative 'Jam with Japan'
TBWA launches online fundraising initiative 'Jam with Japan'
by Magz Osborne
26 May 2011, 02:56PM
SINGAPORE - TBWA Group Singapore in partnership with The Dirt Radicals has launched online fundraising initiative 'Jam with Japan'.
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Also in the news
Coke rolls out Dr Pepper digital game
by Sarah Shearman, 26 May 2011, 08:57AM
Got Milk? combines with superhero film for online game
by Maisie McCabe, 26 May 2011, 09:17AM
Brands 'liked' by 50m Facebook users per day, says Sandberg
by Sarah Shearman, 26 May 2011, 10:55AM
Maurice Levy: 'Digital is the name of the game tomorrow'
by Arif Durrani, 26 May 2011, 10:50AM
T-Mobile and Orange rated as slowest 3G networks
by Ben Bold, 26 May 2011, 10:16AM
UK users warned Twitter will hand over data to courts
by Staff, 26 May 2011, 09:54AM
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From the blogs
With this social media you are spoiling us
Lindsey Clay
26/05/2011
Rosetta: a triumph of weight over wisdom?
Bob Willott
18/05/2011
6 out of 10 ain't bad…but there's still a way to go
Lindsey Clay
17/05/2011
The need for speed
Stuart Aitken
16/05/2011
Twittle-tattle will only be 'first' in hindsight
TESS ALPS
13/05/2011
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