Wednesday 18 May 2011

Marketing Daily - New Look chief marketing officer leaves six months into role; plus Budweiser, Samsung, easyJet, and Pizza Hut

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Breaking news from Marketing
 
Breaking news from Marketing May 2011
 
Latest News
 
New Look top marketer Nick Cross leaves after six-month stint
Nicola Clark,
18 May 2011
 

New Look's chief marketing officer Nick Cross has left the company after...

New Look: summer 2011 TV ad campaign
 
 
PepsiCo reshuffles with new Gatorade UK marketing director
Loulla-Mae Eleftheriou-Smith and John Reynolds,
18 May 2011
 

PepsiCo has carried out a marketing reshuffle, shifting its Quaker Oats UK...

Hayley Stringfellow: taking up lead UK marketing role on Gatorade
 
 
FA to announce Budweiser as new sponsor in June
John Reynolds,
18 May 2011
 

The Football Association is to announce Budweiser as the new title sponsor...

FA Cup: Budweiser set to succeed E.ON as headline sponsor
 
 
Samsung readies £7m campaign to push Smart TVs
Ed Owen,
18 May 2011
 

Samsung is to launch a £7m campaign to support the launch of...

Samsung: to roll out $7m campaign for Smart TVs
 
 
EasyJet steps up opposition to APD
Loulla-Mae Eleftheriou-Smith,
18 May 2011
 

EasyJet has launched a campaign detailing its opposition to rises in Air...

EasyJet: leading the opposition to a rise in Air Passenger Duty
 
 
Pizza Hut to offer free unlimited salad to raise health credentials
John Reynolds,
18 May 2011
 

Pizza Hut is bidding to raise its health credentials by offering customers...

Pizza Hut: aims to boost health credentials with unlimited salad offer
 
 
Stella Artois links up with Secret Cinema team for Cannes Film Festival activity
Gemma Charles,
18 May 2011
 

Stella Artois is to premiere an immersive cinema experience at Cannes, as...

Stella Artois: Inside Chez Jacques
 
 
 
Also in the News
 
Lloyds TSB and Visa to push cashless payments for Olympics
Ed Owen,
18 May 2011
 
London 2012 Olympic torch relay route kicks off at Land's End
Loulla-Mae Eleftheriou-Smith,
18 May 2011
 
The Mail on Sunday launches its biggest reward scheme to date
John Reynolds,
18 May 2011
 
Harrods launches iPhone app
Ed Owen,
18 May 2011
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Power 100 and the myth of the glass ceiling
Nicola Clark
 

Putting together this year's Power 100 I noted an interesting trend. Six of the top ten slots are occupied by...

 
 
When it's time to make that leap to the next job
Alex Brownsell
 

This week's departure of RSA marketing supremo Clare Sheikh has hardly provoked huge shock. The former ITV and AA marketer...

 
 
Stella Artois in Cannes tastes good
Gemma Charles
 

I've just got back from an awesome press trip to the Cannes Film Festival with Stella Artois, which as the...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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