Wednesday 11 May 2011

Digital AM - Facebook Places/Foursquare, Southern Comfort/Grape, Google, TradeTracker, plus The Wall > Social by Design

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Latest news
Nearly half of teens still not aware of Facebook Places and Foursquare
Nearly half of teens still not aware of Facebook Places and Foursquare
by Sarah Shearman
11 May 2011, 08:00AM
Nearly half of UK teenagers have not heard of location-based check-in services such as Facebook Places and Foursquare, according to research by youth marketing agency Dubit.
Southern Comfort appoints Grape to lead digital strategy
Southern Comfort appoints Grape to lead digital strategy
by Sarah Shearman
11 May 2011, 10:30AM
Southern Comfort, the Brown Forman-owned spirits brand, is ramping up its digital activity in a bid to appear "more relevant" to UK consumers.
Google puts aside $500m to cover US advertising probe
Google puts aside $500m to cover US advertising probe
by Loulla-Mae Eleftheriou-Smith
11 May 2011, 09:25AM
Google has put aside $500m to settle any potential charges from a US Department of Justice probe into its advertising practices, the company revealed yesterday.
Former TradeDoubler MD Burgess resurfaces at TradeTracker
by Sara Kimberley
11 May 2011, 08:00AM
TradeDoubler UK's former managing director Simon Burgess has joined affiliate network TradeTracker as its first chief operating officer.
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In the long run Facebook will be bigger than Google, says Dyson
@gordonmacmillan
11/05/2011
Social by Design: Facebook's Future for Social Brands - three points for success
Callum Saunders
11/05/2011
My name is (fill in blank), and I'm a shoddy corporate blog
heatherbaker
11/05/2011
News International rethinks anti-social media paywall policy
@gordonmacmillan
10/05/2011
Journalists need to understand their business better to reverse ad revenue decline
Jennifer Whitehead
10/05/2011
Scoville aiming to do for Tuesdays what #ff did for Fridays
Maeve OSullivan
10/05/2011
Should brands pay for followers on Twitter?
Adam Field
10/05/2011
LinkedIn IPO values company at more than $3bn as investors sramble for a slice
Polly Becker
09/05/2011
A lot more people read news via Facebook than Twitter
Jennifer Whitehead
09/05/2011
Borkowski claims Twitter makes life harder for PRs, not easier
@gordonmacmillan
09/05/2011
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