Tuesday, 17 May 2011

Digital PM - Trinity Mirror, Kraft, Copyright, Nokia, DCMS, Quidco

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Trinity Mirror hires Ellis to lead digital for nationals division
Trinity Mirror hires Ellis to lead digital for nationals division
by Daniel Farey-Jones
17 May 2011, 03:10PM
Trinity Mirror has hired former IGN international managing director Chris Ellis in the newly created role of managing director, digital, for its nationals division.
Kraft gets passionate in latest Kenco Millicano ad
Kraft gets passionate in latest Kenco Millicano ad
by Sara Kimberley
17 May 2011, 12:09PM
Kraft is bringing out a risqué TV ad and a Facebook game to promote Millicano, Kenco's first whole bean instant coffee.
UK digital industry awaits copyright review recommendations
UK digital industry awaits copyright review recommendations
by Sarah Shearman
17 May 2011, 01:20PM
The Hargreaves Review of UK intellectual property law is due to be published tomorrow, which could pave the way for a major overhaul of copyright law in the UK.
Nokia appoints Next Fifteen agencies to consolidate US and UK PR
Nokia appoints Next Fifteen agencies to consolidate US and UK PR
by Matt Cartmell
17 May 2011, 09:24AM
Nokia has appointed Next Fifteen to handle its PR work in the UK, US and for its global headquarters.
Hunt calls on comms industry to help shape government policy
Hunt calls on comms industry to help shape government policy
by Loulla-Mae Eleftheriou-Smith
17 May 2011, 03:51PM
Culture secretary Jeremy Hunt has called for ideas that will help his department promote the development of new business models and new sectors, as well as protect intellectual property, as the Government embarks on the work of producing a new Commun...
Cashback sites Top CashBack and Quidco step up rivalry with TV ads
Cashback sites Top CashBack and Quidco step up rivalry with TV ads
by Sarah Shearman
17 May 2011, 08:30AM
Two of the biggest cashback websites, which give consumers money back for shopping online, are gearing up for a marketing battle as they roll out their first TV campaigns.
Adland

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Also in the news
ITV lures This Morning viewers online with behind the scenes feed
by Sarah Shearman, 17 May 2011, 09:00AM
Aegis Media appoints former PHDiq boss Murray to lead digital role
by Mark Banham, 17 May 2011, 10:28AM
Publicis buys US digital agency Rosetta for £354m
by Ed Owen, 17 May 2011, 09:23AM
WPP makes $5m investment in US data analytics company
by Ed Owen, 17 May 2011, 10:45AM
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From the blogs
6 out of 10 ain't bad…but there's still a way to go
Lindsey Clay
17/05/2011
The need for speed
Stuart Aitken
16/05/2011
Twittle-tattle will only be 'first' in hindsight
TESS ALPS
13/05/2011
Room for the Inns
Lindsey Clay
09/05/2011
To pitch or not to pitch but who's asking the question?
Adrian Gill (TDA)
03/05/2011
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