Wednesday, 18 May 2011

Media AM - Mail on Sunday, reaction to Microsoft-Skype deal, BBC Magazines, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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Mail on Sunday: set to offer biggest rewards initiative for readers
The Mail on Sunday launches its biggest reward scheme to date
John Reynolds, 18 May 2011

The Mail on Sunday is launching its biggest-ever rewards initiative, which entitles...

  
Skype: Microsoft's development could herald changes in the mobile sector
Microsoft's Skype deal could be a game-changer for mobile, say agencies
Ed Owen, 18 May 2011

Microsoft aims to disrupt the mobile market with its shock purchase of...

  
Top Gear: one of the leading titles in the BBC Magazines portfolio
Exponent closes in on BBC Magazines
Oliver Luft, 18 May 2011

Private equity firm Exponent is understood to be close to entering exclusive...

  
MoS' Rich: 'The Sunday paper is the most important part of a journey towards a transaction'
Mail on Sunday positions itself as e-commerce driver
Arif Durrani, 18 May 2011

The Mail on Sunday has come out fighting for its share of...

  
The Sun: free Lego toy offer continues
Paper Round (18 May) - Which clients are advertising in the national press?
Sarah Johnson, 18 May 2011

Supermarkets promote deals on strawberries and push their award-winning own-brand wines in...

  
*   Also in the News
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Mindshare Worldwide names Armitage European head of Business Planning
Mark Banham, 17 May 2011
My Media Week: Stephen Miron
Hayley Pinkerfield, 17 May 2011
Trinity Mirror hires Ellis to lead digital for nationals division
Daniel Farey-Jones, 17 May 2011
Hunt calls on comms industry to help shape government policy
Loulla-Mae Eleftheriou-Smith, 17 May 2011
Wine merchants Berry Bros & Rudd to sponsor Dinner Jazz
Maisie McCabe, 17 May 2011
 
 
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