Monday, 23 May 2011

Marketing Daily - Branding experts question Morrisons' £1.5bn interest in Iceland; plus Anchor, Ryanair, Jimmy Choo, and Twitter

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Breaking news from Marketing
 
Breaking news from Marketing May 2011
 
Latest News
 
Brand logic of Morrisons' interest in Iceland questioned
Daniel Farey-Jones,
23 May 2011
 

Iceland's cheap and cheerful branding could be replaced on the UK high...

Iceland: Stacey Solomon TV campaign
 
 
Locog launches auction for 2012 online advertising opps
John Reynolds,
23 May 2011
 

London Olympic organisers will auction advertising spots on the London 2012 official...

Locog: offers sponsors digital properties
 
 
Anchor to be first dairy brand to show 3D cinema ad
John Reynolds,
23 May 2011
 

Anchor is celebrating its 125th birthday this year with a major marketing...

Anchor: January's 'made by cows' campaign
 
 
Motorists warned about car insurance law changes in TV ad campaign
Alex Brownsell,
23 May 2011
 

The Motor Insurers´ Bureau has created an ad campaign publicising changes to...

Motor Insurers´ Bureau: TV ad alerts motorists to insurance law changes
 
 
Jimmy Choo brand finds new owner as founder stays on
Daniel Farey-Jones,
23 May 2011
 

Jimmy Choo, the luxury brand known for its women's shoes, is to...

Tamara Mellon: founder of Jimmy Choo to stay on as luxury brand is sold
 
 
Ryanair pre-tax profits rise 23%
Loulla-Mae Eleftheriou-Smith,
23 May 2011
 

Ryanair, the no-frills airline, has today reported a 23% surge in pre-tax...

Ryanair: reports rise in profits
 
 
 
Also in the News
 
Twitter ups UK drive as boss relocates to accelerate office rollout
Sarah Shearman,
23 May 2011
 
TV ad to encourage people to smoke outside
Sara Kimberley,
23 May 2011
 
Foster's Aussie agony uncles return in two online ads
Sara Kimberley,
23 May 2011
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
The High Street in crisis
Alan Mitchell
 

When I wrote 'Right Side Up' ten years ago a BBC reporter asked me 'does that mean the end of the...

 
 
LATEST: Twitter served with injunction...
CHRIS BARRACLOUGH
 

According to the Guardian Twitter has been served with a privacy injunction by lawyers acting for a Premier League footballer....

 
 
The Twitter Wars
Hugh Salmon
 

Last week, my post on 'Super-injunctions' attracted a surge of interest on a near spectacular scale, partly through the national...

 
 
 
 
 
 
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