| Latest news | |  | | | | | Renault is launching a global advertising campaign to promote its commitment to making electric cars. | | |  | | | | | Google has been slapped with a lawsuit relating to Wallet, its new mobile payments service, by eBay subsidiary PayPal, which alleges the theft of its trade secrets. | | |  | | | | | Heineken International has renewed its multi-million pound association with the UEFA Champions League amid a shake-up of the brand's sponsorship activities. | | |  | | | | | Samsung Electronics has signed up horse-riding gold medallist Zara Phillips as its UK ambassador for the London 2012 Olympic Games. | | |  | | | | | Britvic and Pepsi Lipton International (PLI) is launching a £1m marketing campaign for Lipton Ice Tea, in a move to push sales in the cold-hot drinks category. | | |  | | | | | Former Lowe Worldwide chief executive Steve Gatfield joins Naked and Lucas Watson moves from Procter & Gamble to Google, in BR's round-up of this week's people moves in advertising, marketing and media. | | |  | | | | | Apple's iPad is increasing business productivity, with users claiming they spend more time working since they bought their device, according to new research. | | |  | | | | | Retailers hope to bring in bank holiday weekend shoppers with offers on furniture, DIY products and homeware advertised across today's press. | | | | | Intelligence | |  | | | | | The football governing body's image is so tarnished that sponsorship could be hit. | | |  | | | | | The two-day gig that is the Zeitgeist conference, held last week in Hertfordshire, tends to set the agenda in digital marketing for the next 12 months - or even 30 years, given that one of the questions put to Google executive chairman Eric Schmidt w... | | |  | | | | | Olympic followers are almost 50% more likely than the national average to believe that sponsoring the games gives companies a better image, according to new data from Kantar Media's TGI survey. | | | | | | | Latest jobs | | | | | |  | | |
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