Wednesday, 11 May 2011

Campaign Daily Fix - Butlins, Volkswagen, IPA, Google, 888.com

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Campaign Daily Fix
 
11 May 2011  
Latest News
Butlins parts with Mother
Butlins and Mother split
Anne Cassidy, 11 May 2011

Mother has parted company with Butlins after just nine months, resulting in the leisure company temporarily taking its £5m advertising account in-house.

 
VW hires Taxi
VW appoints Taxi to its pan-European roster
Staff, 10 May 2011

Volkswagen has appointed the Canadian agency Taxi to its pan-European roster after a pitch.

 
Murray Calder: new IPA Scotland chairman
Incoming Scottish IPA chair calls for collaborative change
Maisie McCabe, 11 May 2011

The advertising industry in Scotland should work together to create a brighter future for the industry, according to the incoming chairman of the Institute of Practitioners in Advertising (IPA) in...

 
Google: $500m set aside to cover potential costs
Google puts aside $500m to cover US advertising probe
Loulla-Mae Eleftheriou-Smith, 11 May 2011

Google has put aside $500m to settle any potential charges from a US Department of Justice probe into its advertising practices, the company revealed yesterday.

 
888.com: rapped by the ASA for an ad hosted on Facebook
ASA bans ad by 888.com for encouraging gambling
Ed Owen, 11 May 2011

A pop-up ad hosted on Facebook by gambling website 888.com has been banned by the advertising watchdog for "encouraging people to gamble".

 
 
Also in the News
Former TradeDoubler MD Burgess resurfaces at TradeTracker
Sara Kimberley, 11 May 2011
Chris Thomas named chairman of Proximity Worldwide
10 May 2011
ITV positive after 11% Q1 revenue boost to £500m
Daniel Farey-Jones, 11 May 2011
 
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Latest Work
Gü 'give in to Gü' by DDB UK
Gü 'give in to Gü' by DDB UK
10 May 2011

Premium dessert brand Gü has released its first ad by DDB UK since winning the business last year.

 
Cadbury 'charity shop' by Fallon
Cadbury 'charity shop' by Fallon
09 May 2011

Cadbury Dairy Milk launched its next Glass and a Half Full film, continuing the campaign created by Fallon and following previous spots 'gorilla', 'trucks' and 'eyebrow dance'.

 
Public View - what did the public think of T-Mobile's royal wedding ad?
Public View - What did the public think of T-Mobile's royal wedding ad?
05 May 2011

The people surveyed unanimously enjoyed the ad, by Saatchi & Saatchi, saying that it was topical, lively and fun.

 
More Work
 
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