Wednesday 18 May 2011

Media PM - JCDecaux, Andy Barnes, Nielsen, Initiative, Wallpaper magazine

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Media PM Bulletin
 
 
 
*   Latest News
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Ged Weston: leaves JCDecaux
Ged Weston leaves JCDecaux
Maisie McCabe, 18 May 2011

Ged Weston, the national sales director at outdoor media owner JCDecaux, has...

  
'The future's all about partnerships', says C4's exiting Andy Barnes
'The future's all about partnerships', says C4's exiting Andy Barnes
Arif Durrani, 18 May 2011

After leading Channel 4's commercial business for 20 years, Andy Barnes talks...

  
Streamed video: Nielsen launches VideoCensus video-measurement tool
Nielsen targets industry standard measure with VideoCensus launch
Ed Owen, 18 May 2011

Nielsen has developed an industry approved tool to monitor streamed video, which...

  
Quorn: assigns its £5m media business to Initiative
Quorn hands £5m media account to Initiative
Katherine Levy, 18 May 2011

Quorn Foods, the meat-free brand, has appointed Initiative to handle its £5m...

  
Wallpaper: offering readers the chance to design their own Rolex ad
Wallpaper magazine allows readers to personalise Rolex ad
Oliver Luft, 18 May 2011

Readers of IPC Media's Wallpaper are being offered the chance to design...

  
*   Also in the News
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The Mail on Sunday launches its biggest reward scheme to date
John Reynolds, 18 May 2011
Microsoft's Skype deal could be a game-changer for mobile, say agencies
Ed Owen, 18 May 2011
Exponent closes in on BBC Magazines
Oliver Luft, 18 May 2011
Paper Round (18 May) - Which clients are advertising in the national press?
Sarah Johnson, 18 May 2011
 
 
Blogs & Forums
Latest Blog Entries
Google Zeitgeist â€" The Uninvited
Sue Unerman

May 15 marks the start of Google's annual Zeitgeist event when the great and the good of the world gather...

6 out of 10 ain’t bad…but there’s still a way to go
Lindsey Clay

Congratulations to all the marketers who have made it into Marketing Magazine's Power 100 of today's most influential marketers. How...

Good to see people thinking about the telly box
Planet Blog

This is a post by Campaign's Associate Editor Jeremy Lee At the risk of sounding as obsequious as Tom Brady...

A strong Q1 for radio, just don’t look behind the music
Arif Durrani

Great news for the radio industry this week: Rajar figures highlight that more people are tuning in to radio,...

Twittle-tattle will only be ‘first’ in hindsight
TESS ALPS

For once, this blog isn't about TV. Well, perhaps a tad. You'll hardly notice.  It's about Twitter and (before you...

Digital keeping Outdoor Advertising Hot
Ivan Clark

Last month I was asked to write 350 words on "What is the best thing Out-of-Home has to offer"....

When does a social network become too successful?
Ben Hughes

    If someone had told me two years ago I would be using Twitter as my personal daily newswire,...

 
 
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