Wednesday 11 May 2011

Digital PM - Gaga/FarmVille, Thames Reach, BR app chart, Walmsley on Digital

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Lady Gaga partners FarmVille for album promo
Lady Gaga partners FarmVille for album promo
by Ed Owen
11 May 2011, 03:28PM
Social gaming site FarmVille will launch a special Lady Gaga-themed edition of the game, 'Gagaville', to promote the singer's new album, Born This Way.
Homeless charity launches digital and outdoor campaign
Homeless charity launches digital and outdoor campaign
by Daniel Farey-Jones
11 May 2011, 11:20AM
Homeless charity Thames Reach is today launching a fundraising campaign using social media and Clear Channel's digital roadside displays in London.
Groupon holds top spot in BR app chart
Groupon holds top spot in BR app chart
by Daniel Farey-Jones
11 May 2011, 03:10PM
Groupon has spent a second week at the top of BR's branded app chart, while NIke's training app and Wrigley's game 'The Nightjar' have broken into the top 15.
Andrew Walmsley on Digital: TV's new companion
Andrew Walmsley on Digital: TV's new companion
by Andrew Walmsley
11 May 2011, 12:01AM
Marketers must adapt to how mobile devices and tablets are changing the TV viewing experience.
Adland

Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped. 

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Also in the news
Nearly half of teens still not aware of Facebook Places and Foursquare
by Sarah Shearman, 11 May 2011, 08:00AM
Southern Comfort appoints Grape to lead digital strategy
by Sarah Shearman, 11 May 2011, 10:30AM
Google puts aside $500m to cover US advertising probe
by Loulla-Mae Eleftheriou-Smith, 11 May 2011, 09:25AM
Former TradeDoubler MD Burgess resurfaces at TradeTracker
by Sara Kimberley, 11 May 2011, 08:00AM
Think BR

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From the blogs
Room for the Inns
Lindsey Clay
09/05/2011
To pitch or not to pitch but who's asking the question?
Adrian Gill (TDA)
03/05/2011
Publicis geographical revenue profile getting closer to Omnicom
Bob Willott
26/04/2011
Ofcom's 'most missed' media misses the point
David Brennan
20/04/2011
When shares under option lose their value, change the rules to compensate!
Bob Willott
18/04/2011

 

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