Breaking news from Brand Republic - The X Factor, DHL, Tess Alps, William Hill, Appointment to view

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Launch of ITV's 'X Factor' peaks at 12 million by Maisie McCabe 22 August 2011, 09:31AM The return of 'The X Factor' on ITV1 delivered a peak audience of 12.0 million on Saturday night as viewers tuned in to see the first show with new judges Gary Barlow, Tulisa Contostavlos and Kelly Rowland. Manchester United net DHL as £4m training kit sponsor by Daniel Farey-Jones 22 August 2011, 09:41AM Manchester United are to have their training kit sponsored in a £4m per-season deal with logistics company DHL. Tess Alps asks Google's Schmidt to do two things for TV industry by Arif Durrani 22 August 2011, 09:16AM In an open letter to Google chairman Eric Schmidt, the chief executive of television's Thinkbox calls for better collaboration with, and more financial investment from, the world's internet giant. William Hill appoints first head of mobile marketing by Sarah Shearman 22 August 2011, 09:18AM William Hill has appointed Fiona Stevenson as its first head of mobile marketing, as it seeks to increase the brand's presence on mobile. Appointment to view: the X Factor advertisers by Sarah Johnson 22 August 2011, 09:09AM Kellogg's, Moneysupermarket.com and Volkswagen were among advertisers shelling out for one of the most high profile ad slots on TV this weekend. As the X Factor returned, we look at some of the advertisers supporting its launch. Adland Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped. View the map and submit your agency Intelligence iPhone apps vs HTML5: what's best for your brand? by Sarah Shearman 18 August 2011, 12:00AM Amazon's decision to create a mobile website with HTML5 to bypass Apple's controversial 'app tax' raises the question of whether brands should choose iPhone apps or browsers, writes Sarah Shearman. Adwatch (Aug 17) - Top 20 recall: Weetabix stays family friendly by Rob Fletcher, Creative partner, Isobel 18 August 2011, 10:00AM Latest ad maintains family-friendly cereal brand's track record for appealing to all ages. Media: All About ... Local TV by Alasdair Reid 18 August 2011, 08:00AM Is Jeremy Hunt's proposition a step closer to reality? Media: Double Standards - How are newspapers preparing for London 2012? by Jacquelin Magnay and Sarah Sands 18 August 2011, 08:00AM Newspaper groups have their plans well in hand to deliver the Olympics for both advertisers and readers in London next year. Think BR Think BR: Will Zeebox revolutionise our dual screen media consumption? A new connected TV app could hold major potential for marketers, writes Chris Bell, broadcast buyer at UM London. Also in the news Portman Group sets out alcohol labelling plan by Gemma Charles, 19 August 2011, 01:31PM M&S targets 16-34 crowd with X Factor tie up by Daniel Farey-Jones, 19 August 2011, 04:25PM VisitBritain puts riots behind it and resumes 'You're Invited' campaign by Loulla-Mae Eleftheriou-Smith, 19 August 2011, 01:30PM Ikea to turn attention to bedrooms during X Factor by Maisie McCabe, 19 August 2011, 05:37PM Spotify hires ex-Zynga exec to drive US ad sales by Sarah Shearman, 19 August 2011, 03:41PM From the blogs Do we need Creatives ? Steve Henry 21 August 2011, 12:08AM Nivea in online racism storm as it pulls "inappropriate and offensive" ad @gordonmacmillan 19 August 2011, 12:08AM Patek Philippe teaches Abercrombie & Fitch a lesson in consistent brand positioning Noelle McElhatton 19 August 2011, 12:08AM Abercrombie & Fitch: sorry, but you've been a chav brand for a long time now Noelle McElhatton 19 August 2011, 12:08AM Are Business Conditions Improving? Ian Mills 19 August 2011, 12:08AM Latest jobs Digital Marketing Specialist Recruiter Direct Recruitment Salary Competitive Location London Marketing Manager, London Recruiter Dynamic New Alliances Salary Up to £35K Location Central London Senior Account Executive - Advertising Recruiter Adam Recruitment Salary £18000 - £23000 per annum Location Manchester Project Manager - Marketing Recruiter Propel Salary £30000 - £40000 per annum + Excellent benefits... Location London Account Manager - digital + integrated, exciting agency, great FMCG brand Recruiter Firehorse Salary £25 - £32 dep on exp Location Associate Director Recruiter Major Players Salary £60000 - £65000 per annum Location City of London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders