Marketing Daily - Premier League marketers on pressures ahead of the coming season; plus Samsung, Bacardi, Dr Martens, and Carlsberg

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing August 2011   Latest News   Premier League marketers give their outlook on the coming season Alex Brownsell and Gemma Charles, 12 August 2011   The Premier League season kicks off on Saturday, but marketing England's top...     Do brands really still need media agencies? Craig Smith, 12 August 2011   Marketers are united on the value of earned media, which has led...     Galaxy Tab pre-orders suspended following Apple injunction Sophie Maden, 12 August 2011   Vodafone has been forced to suspend orders of the Samsung Galaxy Tab...     Brand Health Check: Everything Everywhere Rachel Barnes, 12 August 2011   The latest results show the jury is out on the success of...     Android doubles share of smartphone market Sarah Shearman, 12 August 2011   Google's Android operating system has doubled its share of the smartphone market...     Bacardi readies £3m Oakheart rum launch Gemma Charles, 12 August 2011   Bacardi is launching a premium spiced rum brand extension called Bacardi Oakheart,...     Dr Martens signs Agyness Deyn to flag up British roots Nicola Clark, 12 August 2011   Dr Martens is aiming to benefit from a resurgence in the popularity...       Also in the News   Chicago Town pizza launches on-pack loyalty promotion Loulla-Mae Eleftheriou-Smith, 12 August 2011   Liverpool FC overhauls Carlsberg lounge Gemma Charles, 12 August 2011   Design Leagues 2011 Kim Benjamin, 12 August 2011       Blogs     Why they looted for brands, not food. CHRIS BARRACLOUGH   The riots are the inevitable result of a society that puts material possession above moral values. If we create...     Blackberry’s dilemma and technology’s dark side Noelle McElhatton   'Events, dear boy, events' – a quote attributed to Prime Minister Harold Macmillan in the late 50s when he...     Arsenal, Manchester United, Wimbledon AFC: three things your marketers need to think about as the football season starts Noelle McElhatton   It seems a glamorous job and someone's got to do it, but the concerns of football club marketers have,...     Push, engagement and metrics Alan Mitchell   Sensible article by McKinsey on customer engagement "Over the past two years, that evolution [the difficulty of "influencing customers...     Why Thomas Cook needs a holiday CHRIS BARRACLOUGH   It’s one of the longest established brands in the UK. It has a unique marketing proposition that has entered the...             Whitepapers     Web Solutions Architect, GIM Recruitment £80k, Chiswick Head of Propositions - Asia Pacific, Badenoch & Clark £70000 - £80000 per annum + bonus + excellent benefits package, Brighton Senior Marketing Manager, Fabric £45k + £9k, Marketing Analyst, Jarlett de Grouchy £21000 - £24000 per annum, City of London Online Marketing Analyst (Analytics & Marketing) - UK Telecoms PLC, Recruitment Revolution Excellent Salary + Benefits, West London, London Account Project Manager (Integrated with digital focus) up to £27k, Gabriele Skelton Up to £27k, Central London Senior/Group Account Director - FANTASTIC SPORTS BRANDS!, ECOM Recruitment £50-55K+, London Business Development Manager - Up to £40K, ECOM Recruitment £40K + bonus, Central London URGENT! Freelance Account Manager - POS/ Shopper Marketing - Great client & Agency, ECOM Recruitment £170p/d, London Associate Director, Stopgap £180 - £200 per day, London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ▼  August (154) Media PM - 30 under 30 event, My Media Week: Lawso... Campaign Daily Fix - Tesco, Havas, Unilever, Canne... Marketing Daily - Weetabix appoints Kimberly-Clark... Digital AM - FT, Tesco, RadioPlayer, Feel Good/Kic... Media AM - Media Week Awards full shortlist reveal... Breaking news from Brand Republic - Havas, Radiopl... Media PM - MTV, Google, E!, TalkSport, Eyewonder Campaign Daily Fix - Lowe Worldwide, EA Sports, Ed... Marketing Daily - Universal Music appoints global ... Digital AM - Facebook, BA, Branding online, Google... Marketing jobs from - The O2, TripAdvisor, PFJ, Pu... Media AM - Edinburgh TV Festival special, UTV, Nat... Breaking news from Brand Republic - Matthew Bull, ... Media PM - Media Bitch, Out and About, Media Agend... Marketing Daily - EasyJet to build brand with £50m... Global Bulletin from Brand Republic - GM, Apple, B... Campaign Daily Fix - Aegis, easyJet, Citroen, Ched... Digital AM - Google TV, Virgin, Gov't/social, NatW... Media AM - TFL denies CBS can leave contract, Goog... Breaking news from Brand Republic - EasyJet, Molso... Media PM - CBS to terminate £1bn tube contract, ST... Marketing Daily - Apple's history of marketing; pl... DM Bulletin from Brand Republic - Wunderman UK, Ch... Campaign Daily Fix - Virgin Media, European Commis... Digital AM - AnalogFolk, RIM, Cupola Lab, Esure, A... Media AM - Aegis pre-tax profits up, Carat downgra... Breaking news from Brand Republic - European Commi... Media PM - Sorrell on COI, IPC/Hearst, Midweek Spo... Campaign Daily Fix - WPP results, Sir Martin Sorre... Marketing Daily - Innocent hints at 100% sale to C... Digital AM - LivingSocial, Facebook, Unilever, Thr... Media AM - WPP, Channel 4, General Motors, My Medi... Breaking news from Brand Republic - WPP, General M... Media PM - Trinity Mirror, DCM, JWT and Mediacom, ... Campaign Daily Fix - Chime Communications, US Tour... Marketing Daily - British Airways aims to boost 'p... Digital AM - Primark, Barclaycard, Microsoft, Top ... Media AM - Harrods, Kerry Katona and Big Brother, ... Breaking news from Brand Republic - BA, Primark, B... Media PM - Regaine and Yahoo, Tesco, BMW, Caffe Ne... Campaign Daily Fix - TalkTalk, Ken Livingstone, BM... Marketing Daily - Bernard Matthews axes its Marco ... Digital AM - William Hill, TV/Internet, Yahoo, Roc... Media AM - X factor peaks at 12 million, Tess Alps... Marketing jobs from - Argos, Brand Recruitment, IT... Breaking news from Brand Republic - The X Factor, ... Media PM - Out and About, Media Bitch, Spotify, X ... Marketing Daily - Why the kids are OK with airbrus... Campaign Daily Fix - BMi, Big Brother deal, VW Com... Media AM - Celebrity Big Brother, Sky, magazine ABCS Global Bulletin from Brand Republic - Jamaica Tour... Digital AM - Red Brick Road, BA, Burberry, John Le... Breaking news from Brand Republic - Celebrity Big ... Media PM - MAGAZINE ABC SPECIAL DM Bulletin - E.ON, Rolls Royce, Tangent Snowball,... Media AM - ABC, Hello, Bupa, MediaCom, Arena, BB, ... Marketing Daily - iPhone apps vs HTML5: what's bes... Campaign Daily Fix - Burger King, PlayStation, Bup... Digital AM - M&S, Yahoo, Publicis Chemistry, Tange... Breaking news from Brand Republic - Burger King, B... Media PM - MTV's new head of international sales, ... Campaign Daily Fix - Alex Melvin, Optical Express,... Marketing Daily - Facebook to stream its first liv... Media AM - Clear Channel, My Media Week, Agency ab... Digital AM - Cadbury, Samsung, Specific Media, Bay... Breaking news from Brand Republic - Cadbury, Birds... Media PM - Media Week Awards shortlist, Midweek Sp... Campaign Daily Fix - Vodafone, Channel 4, Dentsu, ... Marketing Daily - Tesco revamps Direct to create '... Digital AM - Dentsu/AdJug, Tesco, Google, L'Oreal,... Media AM - BBC Worldwide in £121m mags deal, X Fac... Breaking news from Brand Republic - Tesco Direct, ... Media PM - MediaCo, Cartoon Network, Nuts, Trinity... Marketing Daily - Google buys Motorola mobile bran... Campaign Daily Fix - TV viewing, Betfair, Omega Ph... Digital AM - Buddy Nedia, Time Out, Magners, plus ... Marketing jobs from - Argos, ITV, ATP Tour... Media AM - TV viewing, Time Out, UKTV, CBS Outdoor... Breaking news from Brand Republic - TV viewing fig... Media PM - Newspaper ABCs, Out and About, Do brand... Campaign Daily - Twitter, Betfair, Dr Martens Marketing Daily - Premier League marketers on pres... Global Bulletin from Brand Republic - Revlon, Talk... Media AM - Trinity Mirror results, Media Bitch's D... Digital AM - Google goes gaming, Android, Cameron ... website idea Breaking news from Brand Republic - Trinity Mirror... Digital PM - BlackBerry, Break Media/Google+, Visi... Media PM - Product placement, GMG Radio, PBS/Sky, ... Campaign Daily Fix - Campaign Arrows, Product plac... Marketing Daily - BlackBerry's reputation takes a ... Digital AM - BA, Amazon, BR app chart, plus The Wa... Media AM - News Corp profits up, Big Brother, Wall... Breaking news from Brand Republic - News Corp, Rev... Media PM - Sharps Bedrooms, Virgin Media, GMG Radi... Digital PM - Guinness World Records, Apple/Samsung... Marketing Daily - Brands respond to the riots acro... Campaign Daily Fix - Virgin Media, Zazzle, P&G, Fa... Digital AM - Ebay/Gumtree, Facebook, Jic-in-a-box,... Media AM - News International plans commercial red... ►  July (159) ►  June (166) ►  May (147) ►  April (132) ►  March (174) ►  February (150) ►  January (141) ►  2010 (1415) ►  December (107) ►  November (166) ►  October (161) ►  September (163) ►  August (156) ►  July (162) ►  June (148) ►  May (136) ►  April (140) ►  March (76) About Me marketing your business online View my complete profile