Tuesday, 30 August 2011

Campaign Daily Fix - Lowe Worldwide, EA Sports, Edinburgh TV Festival, Adstream, Mikado

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Latest News
Matthew Bull leaves Lowe Worldwide
by Daniel Farey-Jones,
30 August 2011, 09:41AM
Matthew Bull leaves Lowe Worldwide
Matthew Bull, Lowe Worldwide chief creative officer, is leaving the network to "pursue a personal project" and will be replaced by a creative council.
Rooney gets supersized for EA Sports ad
by Daniel Farey-Jones,
30 August 2011, 12:00PM
Rooney gets supersized for EA Sports ad
Wayne Rooney stars as a giant in a new ad by Wieden+Kennedy Amsterdam for EA Sports' latest football game, Fifa 12.
EDINBURGH TV FESTIVAL: Ad industry has not 'cracked' branding online, says Crispin's Martner
by Maisie McCabe,
27 August 2011, 03:30PM
EDINBURGH TV FESTIVAL: Ad industry has not 'cracked' branding online, says Crispin's Martner
Branding is something that the advertising industry has not quite "cracked online", according to Crispin Porter + Bogusky executive creative director Gustav Martner.
Adstream acquires Little Black Book
by Daniel Farey-Jones,
26 August 2011, 01:55PM
Adstream acquires Little Black Book
Ad technology company Adstream has acquired creative resources directory Little Black Book Online for an undisclosed sum.
Mikado distracts the unlucky in BETC campaign
by Daniel Farey-Jones,
26 August 2011, 12:27PM
Mikado distracts the unlucky in BETC campaign
BETC Euro RSCG has created three ads for Kraft's chocolate biscuit brand Mikado, showing the product distracting people with unfortunate consequences.
Latest Work
Google 'Jamal Edwards' by BBH
26 August 2011, 05:00PM
Google 'Jamal Edwards' by BBH
Google continues its "the web is what you make of it" campaign with its latest spot featuring Jamal Edwards, the 20-year-old entrepreneur behind the youth broadcasting website SBTV.
TalkTalk 'X Factor sponsorship' by CHI & Partners London
26 August 2011, 04:00PM
TalkTalk 'X Factor sponsorship' by CHI & Partners London
TalkTalk is promoting its sponsorship of The X Factor by giving people the chance to star in the programme's commercial break, as part of a new campaign created by CHI & Partners.
Also in the News
Domino's launches pizza-ordering iPad app
by Sarah Shearman, 30 August 2011, 01:29PM
UTV Media pre-tax profits climb 15%
by Maisie McCabe, 30 August 2011, 10:17AM
EDINBURGH TV FESTIVAL: News Corp is not domineering, says Sky exec
by Maisie McCabe, 30 August 2011, 09:23AM
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