Tuesday 23 August 2011

Media PM - Trinity Mirror, DCM, JWT and Mediacom, Smith News and Trend Report

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Media PM Bulletin
 
 
 
*   Latest News
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Sunday Mirror: continues to benefit from the News of the World's closure
Trinity Mirror sustains post-NOTW Sunday circulation boost
John Reynolds, 23 August 2011

Trinity Mirror's Sunday Mirror and The People continue to be major benefactors...

  
Picturehouse: DCM secures cinema contract
DCM secures Picturehouse cinema contract renewal
Sophie Maden, 23 August 2011

Cinema owner City Screen has renewed advertising sales house Digital Cinema Media's...

  
The Corporation for Travel Promotion: appoints JWT and MediaCom
JWT and MediaCom land $200m global US tourism account
Daniel Farey-Jones, 23 August 2011

JWT New York is to lead a global marketing campaign for the...

  
Dawson Holdings: remaining assets acquired by Smiths News
Smiths News boosts business with airline and e-book business
John Reynolds, 23 August 2011

Smiths News, the newspaper and magazine wholesaler, has completed the purchase of...

  
*   Also in the News
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Harrods launches media division
Maisie McCabe, 23 August 2011
Kerry Katona tells 2.2m C5 viewers she was hacked by NoTW
Maisie McCabe, 23 August 2011
Trend Report: How are newspapers monetising tablets?
Mike Fletcher, 23 August 2011
BBC Worldwide rents Top Gear specials via Facebook
Sarah Shearman, 23 August 2011
Peugeot trials mobile affiliate ad tech
Staff, 23 August 2011
 
 
Blogs
Why are so many clients failing with ROI?
CHRIS BARRACLOUGH

I’ve just spent the weekend with the UK’s top fundraiser. A lovely bloke who made his name by introducing revolutionary...

Starbucks: Reconnecting with young people?
Louise Kennedy

In May this year Starbucks announced their launch of a bottled frappuccino range which further builds their reach and appeal...

Is Nike stealing its Research?
Saman Mansourpour

I recently watched a fascinating presentation on Open Data, by Nike VP of Sustainability, Hannah Jones. For those who...

GRAFFITI IS ADVERTISING
Dave Trott

Even people who aren't remotely interested in it can name one graffiti artist. Banksy. This makes Banksy the market...

Digital era signals end of silly silly season
A Different Hat

Last week, I was invited by Paul McEntee, Associate Director at JCPR Edelman, to contribute to a podcast on ‘...

The Invisible Market
Alan Mitchell

Could it be that the very way marketers think about marketing blinds them to certain market opportunities (and threats)? ...

 
 
Jobs of the Week

Sales Manager - Central Sales, ProfileMedia

£40k inc benefits, Sutton, Surrey

Senior Sales Executive, Lipton Fleming

£30000 - £35000 per annum + bonus, London

Digital Sales Executive, Major Players

£25000 - £30000 per annum + excellent bens, London

International Digital Director, Oxygen Recruitment Solutions

Circa £60,000 + benefits,

Sales Executive - Sales Executive (Digital Content), Carreras Lathane Associates - CLA

£25000 per annum + 25,000, +c.£15k comm, City of London

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