Thursday, 18 August 2011

Media AM - ABC, Hello, Bupa, MediaCom, Arena, BB, Mindshare, PHD North, Reprise, Outdoor, Dave

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Media AM Bulletin
 
 
 
*   Latest News
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Barry McIlheney, chief executive of the Professional Publishers Association (PPA) and former editor of Empire and Smash Hits
Think BR: Magazine leader says vive la revolution!
Barry McIlheney, 18 August 2011

Ahead of today's magazine ABCs, PPA chief executive Barry McIlheney offers his...

  
Hello!: claims its Royal Wedding coverage increased sales
Hello! breaks ABC embargo to claim better sales figures than rivals
Sophie Maden, 18 August 2011

Hello! magazine, the weekly celebrity gossip and women's lifestyle glossy, has broken...

  
Bupa has called a media review
Bupa calls £10m media review
Katherine Levy, 18 August 2011

Bupa, the healthcare company, is reviewing its £10 million media planning and...

  
Everest: MediaCom win
MediaCom picks up £15m Everest account
Sophie Maden, 18 August 2011

Everest, the home improvement and windows company, has appointed MediaCom to handle...

  
Friends Reunited: Brightsolid is looking to build awareness
Arena picks up Brightsolid media account
Katherine Levy, 18 August 2011

Brightsolid, the owner of the social network brands Friends Reunited, Friends Reunited...

  
Big Brother: Domino’s Pizza deal
Big Brother secures Domino's Pizza support
Maisie McCabe, 18 August 2011

Domino's Pizza has signed a major deal with Channel 5 that will...

  
Niall Callan: MIndshare UK barter director
Niall Callan takes barter role at Mindshare
Campaign staff, 18 August 2011

Mindshare UK has appointed Niall Callan to the newly created role of...

  
Briers: joins from TBWA\Manchester
Dani Briers to take over as MD at PHD North
Katherine Levy, 18 August 2011

PHD North has appointed Dani Briers as its managing director, replacing Jason...

  
Dan Kalinski: joins Reprise UK
Reprise UK hires Dan Kalinski
Jeremy King, 18 August 2011

Dan Kalinski has been hired to head performance media specialist and digital...

  
Outdoor advertising: drop in revenue
Outdoor ad revenue down in second quarter
Maisie McCabe, 18 August 2011

Outdoor advertising revenue fell 1.2 per cent year on year to £208.9...

  
Dave: opposition to UKTV station's trademark application withdrawn
Dave trademark dispute takes new twist as branding agency climbs down
Maisie McCabe, 18 August 2011

Dave, the Engine-owned branding consultancy, has withdrawn its opposition to UKTV's application...

  
*   Also in the News
*
Facebook to stream its first live football match
John Reynolds, 17 August 2011
ESPN launches real-time digital outdoor campaign
Maisie McCabe, 17 August 2011
MTV-owner appoints Macky Drese to head international sales
Maisie McCabe, 17 August 2011
Dolce Hotels & Resorts launches new Face to Face magazine, created by Cedar
17 August 2011
Specific Media launches online eye-tracking service
Sarah Shearman, 17 August 2011
 
 
Blogs
Ben Stiller names charity foundation after Jennifer Aniston
@gordonmacmillan

This is amusing. Everyone knows one of the hardest parts of launching anything is coming up with a good name....

Advertising and trust
Alan Mitchell

I have just started reading Persuasive Advertising by J Scott Armstrong - an academic's attempt to collate, sift and review...

Pipe pod hotel
Greg Taylor

Tubohotel is a 20-room pod hotel made from recycled concrete pipes. Inspired by Germany's dasparkhotel, Tubohotel has built on the...

A blog about Big Brother. Remember them?
Jeremy Lee

They were briefly popular about four years ago. Well I’ve decided to resurrect one. I’m sure I’m not...

Public relations ‘rules of engagement’ have totally changed
Ardi Kolah

The rules of engagement for public relations professionals has been turned upside down.

The battle of the surfing brands in Bali
Chris J Reed

Bali is a strange place full of contradictions. On one hand it's a surfing paradise full of Aussies and...

 
 
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