Monday 6 December 2010

Breaking news from Brand Republic - B&Q/Cadbury protests, Broadband, PHD, Carat, Cheil, Groupon, Media Bitch's Dairy

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Cadbury and B&Q flagged as targets for tax protests
Cadbury and B&Q flagged as targets for tax protests
by Ed Owen
06 December 2010, 09:34AM
The owners of the Cadbury and B&Q brands - Kraft and Kingfisher - have been singled out as likely targets for future protests against corporate offshore tax avoidance by action group UK Uncut.
Government reveals £830m superfast broadband plans
Government reveals £830m superfast broadband plans
by Maisie McCabe
06 December 2010, 09:01AM
Every community in the UK will have access to super fast broadband by 2015, according to plans outlined by the Government today, which culture secretary Jeremy Hunt said will add billions to the UK economy.
Mark Holden returns home as global strategy director at PHD
Mark Holden returns home as global strategy director at PHD
by Katherine Levy
06 December 2010, 09:34AM
PHD Worldwide has promoted Mark Holden, currently managing partner at PHD Australia, to the role of global strategy director, based in London.
Google fails to secure Groupon acquisition
Google fails to secure Groupon acquisition
by Sarah Shearman
06 December 2010, 09:45AM
Talks between Google and Groupon have fallen through after Groupon rejected a $6m bid from the internet giant, according to reports.
Cheil strengthens UK with swoop on Leagas Delaney's Harris
Cheil strengthens UK with swoop on Leagas Delaney's Harris
by Daniel Farey-Jones
06 December 2010, 09:41AM
Cheil UK has hired Leagas Delaney managing director Chris Harris as its president and chief operating officer.
Government plans young persons 'Big Society' push
Government plans young persons 'Big Society' push
by Gemma Charles
06 December 2010, 09:03AM
The Cabinet Office is developing a marketing campaign for its National Citizen Service (NCS) to promote it as a gateway to the "Big Society" for young people.
Landeman lands business director role at Carat
Landeman lands business director role at Carat
by Maisie McCabe
06 December 2010, 08:53AM
Aegis media agency Carat has promoted board director Matthew Landeman to its management team with the new role of business director, Carat's most senior client group management position.
Burger King launches London Dessert Bar
Burger King launches London Dessert Bar
by John Reynolds
06 December 2010, 09:19AM
Burger King has opened its first standalone specialist dessert outlet in the Westfield shopping centre in London, as it looks to diversify its portfolio away from its core burger franchises
Media Bitch's Diary 06 December
Media Bitch's Diary 06 December
by Harriet Dennys
03 December 2010, 03:07PM
Which celebrity gave The Independent some 'direction' is too A-List for the A-List? Who raised eyebrows at a WACL dinner? And who loo? Plus: The 100% guaranteed way to make your agency contacts call you back
Out and About 06 December
Out and About 06 December
by Harriet Dennys
06 December 2010, 09:35AM
Photos from the Campaign A-List party at The Hospital Club, the IAA's Christmas lunch at the Park Lane Hilton and Elton John guest-editing last Wednesday's edition of The Independent
Adland

The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.

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Intelligence
Marketers need to catch up with the multi-screen consumer
Marketers need to catch up with the multi-screen consumer
by Alison Fennah
06 December 2010, 08:00AM
Multi-screen consumption is changing UK consumers' behaviour, with the internet emerging as the 'must have' media, according to new figures from the European Interactive Advertising Association.
What brands need to know about their online sales strategy at Christmas
What brands need to know about their online sales strategy at Christmas
by Martin McNulty
02 December 2010, 08:00AM
Nearly three quarters of UK consumers will buy their Christmas presents online this year, according to research from Forward3D.
Think BR

Trading places

With location-based services facing a battle for acceptance in Europe, what will it take to make them go mainstream and why should brands be ready?



 

Also in the news
World Cup 2018 and 2022: the alternative winners and losers
by Daniel Farey-Jones and Rich Sutcliffe, 03 December 2010, 01:40PM
New Year VAT increase to trigger £2.3bn consumer squeeze
by Ed Owen, 03 December 2010, 12:45PM
Mindshare appoints new head of search
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by Gordon Torr, 03 December 2010, 03:10PM
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