Latest news | | | | | | Mark Cross is to take board responsibility for media buying at the Central Office of Information, as the beleaguered Government body confirms the departure of Corrine Purton and Jeremy Found. | | | | | | | Gyro HSR, OgilvyOne and Rapp have all made it on to the shortlist for the Advanced Micro Devices (AMD) £35m EMEA integrated account. | | | | | | | Media agencies suggest TV ad revenues could rise by up to 8% year on year in January and February 2011, though it is still unclear whether the bumper haul will continue further into the New Year. | | | | | | | Soft-drinks manufacturer Britvic has hired Pamela Bower-Nye to the new role of international marketing director. | | | | | | | A second cold snap will be disastrous for retailers in the run-up to Christmas, particularly in the south, as shoppers of habit will be unable to reach their favoured shopping haunts, new research suggests. | | | | | | | Very.co.uk, the online retailer, is launching a TV ad to promote its half-price sale in the run-up to Christmas. | | | | | | | SEOUL - Korean electronics brand LG has called a pitch for its digital business. | | | | | | | Mobile operator Three is the only UK mobile operator to remove the download cap from its payment plans for smartphones, allowing its customers unlimited 3G internet access. | | | | | | | The success of The Times paywall has shown it is possible to achieve greater revenue with quality content than via advertising, but raises questions about the influence of such titles in the future, according to Suranga Chandratillake, chief executiv... | | | | | | | The directors of Newcastle-based full service agency Robson Brown have re-launched the business, after buying the image rights from the administrator in a move that is expected to save the jobs of about 40 staff. | | | | Adland |
| The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.
View the map | | | | Intelligence | | | | | | The state of brand trust in Britain is at a low ebb, with just 10% of people saying they trust brands as much as they used to, according to new figures from Brand Vista. | | | | | | | Brands make up less than 5% of the 'friends' of UK social networkers, with consumers more likely to be a 'friend' if they get a direct benefit, according to the findings of TNS' Digital Life study. | | | | Think BR
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| Reputation matters, to Google Following Google's recent algorithm changes to combat retailers looking for negative feedback, brands must be more alert than ever | |
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