Thursday 2 December 2010

Marketing Daily - England's 2018 World Cup bid, British Airways, Asda, Britvic, and the new Andrex puppy

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Breaking news from Marketing
 
Breaking news from Marketing December 2010
 
Latest News
 
Brand backers await World Cup 2018 decision
John Reynolds,
02 December 2010
 

Brands such as Morrisons and British Airways will learn this afternoon whether...
Prince William, David Cameron and David Beckham: back England's 2018 bid
 
 
BA brings in new brand head and promotes Crawley
Loulla-Mae Eleftheriou-Smith,
02 December 2010
 

British Airways has promoted sales and marketing director Andrew Crawley and brought...
BA brings in new brand head and promotes Crawley
 
 
Andrex unveils CGI puppy in latest ad campaign
Alex Brownsell,
02 December 2010
 

Andrex has unveiled its first ad campaign since scrapping its famous Labrador...
New CGI Andrex puppy
 
 
Asda eyes up brand tie for fabric softener dispensers
Loulla-Mae Eleftheriou-Smith,
02 December 2010
 

Asda is in talks with a major FMCG brand-owner about participation in...
Asda
 
 
Government seeks 'Fire kills' campaign support from B&Q and Homebase
Daniel Farey-Jones,
02 December 2010
 

DIY retailers B&Q and Homebase are among brands set to be approached...
Homebase: one of the brands set to be approached by the government
 
 
Reckitt top brass awarded million-pound share bonuses
Ed Owen,
02 December 2010
 

Christmas has come early for executives at Dettol and Lemsip brand-owner Reckitt...
Dettol: owner Reckitt Benckiser awards generous share packages
 
 
 
Also in the News
 
Red backs fashion site with integrated ad drive
Sarah Shearman,
02 December 2010
 
Britvic profits surge despite Irish crisis
Loulla-Mae Eleftheriou-Smith,
02 December 2010
 
JJB to break banking covenants
Ed Owen,
02 December 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Good things come to those who wait...29 years
Lolly and Nat
 

If only Guinness still had their old strapline, this might have been a nice tactical opportunity for them. A friend...
 
 
EVERYBODY LIES, especially if you’re an American
Chris J Reed
 

As House says, "Everybody Lies". If you have read any of the Wikileaks material you will see that lying must...
 
 
The Football Association know the power of door drops
Philip Rickets, Head of Door to Door, Royal Mail
 

In mid-November England played France at Wembley in a gloomy friendly encounter. England's poor performance was perhaps not...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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