Monday 20 December 2010

Media PM - News Corp/BSkyB, Microsoft/C4, Product placement, NotW, The Apprentice, Evo, WSJ, Heat

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Martin Sorrell: News Corp/BSkyB deal is 'likely to be passed'
News Corp/BSkyB deal is likely to be passed, says Martin Sorrell
Arif Durrani and Daniel Farey-Jones, 20 December 2010

Sir Martin Sorrell, founder and chief executive of WPP, expects News Corporation's...

  
Microsoft: Windows Phone 7 promoted in ad stings on Channel 4
Microsoft and C4 partner for TV ad break innovation
Sara Kimberley, 20 December 2010

Microsoft is running a series of ad stings in conjunction with other...

  
Product sponsorships: coming to UK TV
Product placement to hit UK TV from Feb 2011
Arif Durrani, 20 December 2010

Product placement will be allowed in UK TV programmes from 28 February...

  
Apple iPad: News of the World releases app
News of the World launches iPad app
Sarah Shearman, 20 December 2010

News International has launched an iPad app, which allows users to download...

  
The Apprentice: 2010 final winner Stella English
Final of Alan Sugar's The Apprentice peaks at 10.3 million
Arif Durrani, 20 December 2010

Stella English's triumph in the final of the BBC's 'The Apprentice' averaged...

  
Evo: launches iPad app
Car mag Evo drives onto the iPad
Katherine Levy, 20 December 2010

Dennis Publishing has launched its monthly motoring title Evo as an iPad...

  
Chris Ward: joins search specialist Kenshoo (picture credit: Colin Stout)
Chris Ward resurfaces at search specialist Kenshoo
Sara Kimberley, 20 December 2010

Chris Ward, Microsoft's former commercial director, has joined search specialist Kenshoo as...

  
The Guardian: 20 December
Paper Round (20 December) - Which clients are advertising in the national press?
Calvin Lau, 20 December 2010

Tesco ups its efforts to lure people doing their Christmas food shop...

  
WSJ Europe: appoints Tracy Corrigan editor-in-chief
WSJ Europe brings in Tracy Corrigan for editor role
Katherine Levy, 20 December 2010

The Daily Telegraph's Tracy Corrigan has been made editor-in-chief of Wall Street...

  
Sam Delaney: leaves Heat after 15 months as editor (photo: Tony Briggs)
Heat editor exits after 15 months
Katherine Levy, 20 December 2010

Heat's Sam Delaney is stepping down as editor of Bauer's celebrity weekly...

  
*   Also in the News
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Think BR: Procurement is good for you
Steve Lightfoot, 20 December 2010
L'Oréal Luxury launches major foray into online display with YouTube
Sarah Shearman, 17 December 2010
ITV to move production to Manchester's MediaCityUK
Loulla-Mae Eleftheriou-Smith, 16 December 2010
AOL appoints Dannii Minogue as contributing editor
Sarah Shearman, 16 December 2010
 

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