Thursday, 9 December 2010

DM Bulletin from Brand Republic - WPP, DMA, We Buy Any Car, DMA Young Spark Award, Bottlegreen

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WPP buys US DM house
WPP buys US DM house
by Ed Owen
09 December 2010, 10:30AM
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM Group.
DMA appoints Scott Logie as chairman
DMA appoints Scott Logie as chairman
by Sara Kimberley
02 December 2010, 10:54AM
The Direct Marketing Association (DMA) has named Occam's strategy director Scott Logie as its newly elected chairman, replacing David Metcalfe.
We Buy Any Car to hire first agency
We Buy Any Car to hire first agency
by Sara Kimberley
02 December 2010, 10:35AM
Fans of the annoyingly catchy We Buy Any Car TV ads could soon be in for a few surprises, following the car-valuation company's decision to appoint an advertising agency.
DMA Young Spark Award goes to Jane Holmes
DMA Young Spark Award goes to Jane Holmes
by Sara Kimberley
02 December 2010, 12:30PM
Refreshed Direct's Jane Holmes has beaten four other hopefuls to win the Direct Marketing Association's Young Spark new talent award.
Bottlegreen appoints digital agency
Bottlegreen appoints digital agency
by Sarah Shearman
03 December 2010, 11:02AM
Bottlegreen, the soft drinks brand, is ramping up its digital activity as it looks to grow its position as an alternative to alcoholic drinks.
AIS lands DMA Awards Grand Prix
AIS lands DMA Awards Grand Prix
by Sara Kimberley
09 December 2010, 09:45AM
Archibald Ingall Stretton (AIS) has scooped the Grand Prix at the 2010 DMA Awards for its O2 3D England rugby campaign.
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