Latest news | | | | | | Product placement in British films, TV series, entertainment shows and sports programmes is set to become a reality, when Ofcom unveils plans to legalise the practice in its Broadcast Code in the coming days. | | | | | | | Argos is launching the final phase of its Christmas campaign today with a look at how the Wise Men might have benefitted from "Argosing it". | | | | | | | AKQA has created an online animation for Pot Noodle to support the launch of "Pot Noeldle", the new four minute roast turkey and stuffing flavour product. | | | | | | | Teletext Holidays is bringing out a £5m marketing campaign in January to support the launch of new digital platforms, "re-booting" the brand. | | | | | | | Everything Everywhere brands Orange and T-Mobile will trigger a sales rush as they sell the "must-have" gadget for 2010 at a subsidised price, according to research. | | | | | | | Mark Hardy has been appointed marketing director at Simon Cowell's Syco Music, the joint venture established between Cowell and Sony Music to push his stable of talent show stars. | | | | | | | News International and the COI lose key executives, while Saatchis and Aegis play EMEA chief exec merry-go-round, as BR rounds up this week's industry moves. | | | | | | | A new full-service competition marketing agency, MCBX, has launched with partners including Universal Music, Bauer Media and Aegis. | | | | Adland |
| The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.
View the map | | | | Intelligence | | | | | | Nearly three quarters of UK consumers will buy their Christmas presents online this year, according to research from Forward3D. | | | | | | | Younger viewers have been quick to embrace emerging online viewing platforms, with over half of 16-21 year olds using TV catch-up services, according to a new study from Brand Driver. | | | | Think BR
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| Trading places With location-based services facing a battle for acceptance in Europe, what will it take to make them go mainstream and why should brands be ready? | |
| | | Latest jobs | | Account Director | Recruiter Realisation Marketing Services Ltd | Salary £35-£50k, depending on experience | Location Barnes, SW London | | | | | | | |
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