Monday, 13 December 2010

Campaign Daily Fix - Ebay, OgilvyOne, Worst celeb ads, Coca-Cola, Engine

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Campaign Daily Fix
 
13 December 2010  
Latest News
EBay: BBH resigns ad account
Changes at eBay lead BBH to resign ad account
Sara Kimberley, 13 December 2010

Bartle Bogle Hegarty (BBH) has resigned the £22m pan-European eBay advertising account less than a year since winning it, due to "marketing priority changes within eBay".

 
Annette King: chief executive of OgilvyOne London
OgilvyOne appoints de la Fosse and Wilson as joint creative chiefs
Ed Owen, 13 December 2010

Charlie Wilson and Emma de la Fosse are to be joint creative executive directors for OgilvyOne, effective from next month.

 
Jedward Nintendo ad
Top 10 worst celebrity ads
Staff, 13 December 2010

Jedward are making ads, need we say more?

 
Coca-Cola: hands paid search account for EMEA to Universal McCann
Coca-Cola hands Universal McCann EMEA search account
Sara Kimberley, 13 December 2010

Universal McCann has picked up the Coca-Cola paid search account for EMEA.

 
Noise: latest Engine acqusition created Vitaminwater’s flavorcreator
Engine acquires second US agency
Sara Kimberley, 13 December 2010

Engine USA has acquired its second agency, a 35-strong outfit called Noise that specialises in reaching 16- to 34-year-olds, for an undisclosed sum.

 
 
Also in the News
X Factor final peaks at 19.4 million viewers
Maisie McCabe, 13 December 2010
 
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Latest Work
Nokia ‘loop’ by Wieden & Kennedy
Nokia 'loop' by Wieden & Kennedy
10 December 2010

Nokia has launched a new mobile app, 'loop', for its N8 and C7 devices.

 
AT&T 'funny e-mail' by BBDO New York
AT&T 'funny e-mail' by BBDO New York
10 December 2010

AT&T has launched a new US ad campaign by BBDO New York.

 
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