Thursday 27 January 2011

Breaking news from Brand Republic - Red Stripe, P&O, Sky, Viagra, PlayStation, Morrisons, American Apparel

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Latest news
Red Stripe calls ad pitch
Red Stripe calls ad pitch
by Anne Cassidy
27 January 2011, 08:00AM
Red Stripe, the Diageo-owned beer brand, is holding a pitch for its UK advertising account.
P&O launches £7m creative review
P&O launches £7m creative review
by Anne Cassidy
27 January 2011, 08:00AM
P&O Cruises is holding a pitch for its £7m advertising account, after splitting with its 10-year incumbent Dare.
Sky passes 10m subscribers as profits rise 26%
Sky passes 10m subscribers as profits rise 26%
by Daniel Farey-Jones
27 January 2011, 09:15AM
BSkyB continues to prove its value to shareholders and prospective buyer Rupert Murdoch as the pay-TV and broadband business revealed a 26% jump in half-year pre-tax profits to £467m.
Agencies line up for pan-Euro Viagra ad task
Agencies line up for pan-Euro Viagra ad task
by Matt Williams
27 January 2011, 08:00AM
Pfizer is looking for an agency to handle a pan-European advertising campaign for its Viagra brand.
Sony readies launch of new handheld PlayStation and social network
Sony readies launch of new handheld PlayStation and social network
by Ed Owen
27 January 2011, 08:44AM
Sony is to launch its Next Generation Portable PlayStation device, known as the NGP, towards the end of 2011, which will feature the 'LiveArea' gaming social network.
Morrisons kicks-off ecommerce pitch
Morrisons kicks-off ecommerce pitch
by Matt Williams
27 January 2011, 08:00AM
Morrisons, the UK's fourth largest supermarket chain, is looking for a digital agency to help develop strategic and marketing activity ahead of plans to expand its ecommerce offering later this year.
American Apparel risks porn charge with latest ad campaign
American Apparel risks porn charge with latest ad campaign
by Staff
27 January 2011, 08:31AM
NEW YORK - Two weeks after Twitter users accused American Apparel's latest ads of being "creepy", the troubled fashion retailer, which faces bankruptcy, is back with more risqué ads.
Broadcasters back product placement awareness campaign
Broadcasters back product placement awareness campaign
by Maisie McCabe
27 January 2011, 08:00AM
The UK's commercial broadcasters are joining forces to fund a major consumer advertising campaign to highlight that product placement will be allowed in UK programming from 28 February.
Orange and Barclaycard ready for contactless mobile payment
Orange and Barclaycard ready for contactless mobile payment
by Katherine Levy
27 January 2011, 09:41AM
Everything Everywhere brand Orange and Barclaycard are to roll out the UK's first commercial contactless mobile payments service in a few months.
Paper Round (27 January) - Which clients are advertising in the national press?
Paper Round (27 January) - Which clients are advertising in the national press?
by Sarah Johnson
27 January 2011, 09:25AM
The brands advertising across today's press remain the usual suspects with supermarkets, banks and clothing retailers most prominent.
Adland

The UK's biggest advertising, media and digital agencies, mapped.

View the map
Intelligence
Brand Health Check: Mr Kipling
Brand Health Check: Mr Kipling
by Rachel Barnes
26 January 2011, 12:01AM
Exceedingly good cakes they may be, but Mr Kipling and his French Fancies seem to be falling out of favour with the British public.
The great Tesco beauty gamble
The great Tesco beauty gamble
by Rachel Barnes
25 January 2011, 12:00PM
Is the supermarket's ambitious health and beauty project a diversification too far, asks Rachel Barnes.
Sector Insight: Household cleaners
Sector Insight: Household cleaners
by Jane Bainbridge
18 January 2011, 12:00AM
The launch of hundreds of new products has acted as a catalyst to the sector, which has posted growth of 20% over the past five years.
Think BR

Off with their heads! Ads and the royal couple

Risk-taking advertisers could find print the best way to capitalise on the royal wedding, writes Helen Bowyer,



Also in the news
TalkTalk slashes jobs in bid to improve customer service
by Daniel Farey-Jones, 27 January 2011, 08:31AM
Outdoor revenue up 12.5% over 2010
by Maisie McCabe, 27 January 2011, 08:00AM
Swedish digital agency targets top 50 UK clients
by Staff, 27 January 2011, 09:01AM
Thinkbox launches TV Planning Awards 2011
by Maisie McCabe, 27 January 2011, 09:18AM
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