Wednesday 12 January 2011

Campaign Daily Fix - VisitBritain, LBi, Tesco, LoveFilm, Lion's Gate

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Campaign Daily Fix
 
12 January 2011  
Latest News
VisitBritain... £100m campaign
VisitBritain appoints M&C Saatchi to handle £100m global marketing campaign
Sara Kimberley, 12 January 2011

M&C Saatchi has landed VisitBritain's £100m global marketing campaign as part of the Government's initiative to fund tourism in Britain with leading businesses.

 
LBi: has appointed Anil Pillai chief executive in the UK
LBi promotes Anil Pillai to UK CEO
Sara Kimberley, 12 January 2011

Digital agency LBi UK has promoted managing director Anil Pillai to chief executive of the UK.

 
Tesco: supports CLIC Sargent children's charity
Dawn French to voice Tesco charity cancer ads
Ed Owen, 12 January 2011

Dawn French will voice an ad campaign for Tesco to raise £1m and increase awareness for the CLIC Sargent charity.

 
Lovefilm: TV ad falls foul of the ASA
Misleading Lovefilm TV ad banned by advertising watchdog
Sarah Shearman, 12 January 2011

The Advertising Standards Authority (ASA) has banned a Lovefilm ad that promotes a two-week free trial, after a viewer complained he had been charged to watch a film online during...

 
Saw 3D ad: distributor rapped by the ASA
ASA raps Lions Gate UK for 'distressing' Saw 3D ad
Sarah Shearman, 12 January 2011

Lions Gate UK, the film distributor, has come under fire from the Advertising Standards Authority (ASA), after a "distressing" ad for its horror film 'Saw 3D' was seen by a...

 
 
Also in the News
David LaChapelle directs Sky drama promos
John Reynolds, 11 January 2011
FA to pay out £500,000 to Fiat
John Reynolds, 12 January 2011
 
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Latest Work
BBC Radio 4 'film season' by Fallon
BBC Radio 4 'film season' by Fallon
11 January 2011

Fallon and the BBC created the new TV trail to promote the upcoming BBC Radio 4 Film Season

 
Land Rover 'play tough' by RKCR/Y&R
Land Rover 'play tough' by RKCR/Y&R
07 January 2011

Land Rover has launched a new press campaign for its sponsorship of England Rugby.

 
More Work
 
Blogs
Latest Blog Entries
Has ITV committed commercial harakiri?
Jeremy Lee

In the Campaign Annual at the end of last year we implored ITV's management to take care of its group...

THE ADVERTISING ARMS RACE
Dave Trott

  At the end of World war Two, Germany was dropping guided missiles on London at will. First they had...

Comme ci, comme ca
Steve Henry

 I don't know whether it's technically possible to be "naïve" at my age. I think the dictionary definition goes along...

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Campaign Jobs
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Senior Account Manager , Creative Recruitment £35K-£45K,
Senior Designer , ECOM Recruitment 40-50k,
Account Director , Daniel Marks London £45-50k + Benefits, Central London
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