Breaking news from Brand Republic - Kindle, Old Spice, Top 100 Online Brands, The Daily, Hendrick's Gin, i, Comic Relief, Trading Places, Paper Round

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Kindle book sales overtake paperbacks on Amazon by Ed Owen 28 January 2011, 09:32AM Sales of e-books overtook sales of paperback books on Amazon in the last quarter of 2010, when the online retailer notched up its first $10bn quarter. Old Spice Guy returns for new collection by Loulla-Mae Eleftheriou-Smith 28 January 2011, 09:50AM NEW YORK - Old Spice is releasing a new ad called "I'm back", featuring the popular Old Spice Guy, Isaiah Mustafa, to advertise its new collection. Retail receives welcome boost in Top 100 Online Brands figures by Sam Howroyd 28 January 2011, 09:10AM Christmas and an early sales season helped drive shoppers online in December, with cards business American Greetings and the Royal Mail two of the biggest risers, according to UKOM/Nielsen data. Delayed Daily to launch 2 February by John Reynolds 28 January 2011, 08:49AM News Corporation will launch its long-awaited digital newspaper created for the Apple iPad, The Daily, on 2 February. Hendrick's Gin ties with The Adventurists for afternoon tea push by Gemma Charles 28 January 2011, 08:30AM Hendrick's, the premium gin brand, is launching an 'adventure'-themed' marketing campaign. Thousands download the i app, says Indy's digital chief by John Reynolds 28 January 2011, 08:56AM The iPad app for the new national newspaper i is introducing new features and "thousands" of customers have downloaded it since launch, says Zach Leonard, the digital executive overseeing the project. Maltesers on-pack promotion backs Comic Relief by Loulla-Mae Eleftheriou-Smith 28 January 2011, 08:40AM Chocolate brand Maltesers and Comic Relief's Red Nose Day are collaborating to raise £1m for the charity in a campaign called 'Raise your Maltesers'. Trading Places: This week's people moves by Staff 28 January 2011, 09:21AM Following a merry-go-round of media owner jobs in January, agencies stepped up this week to provide some interesting people news, as BR rounds up the industry moves in advertising, marketing and media. Paper Round (28 January) - Which clients are advertising in the national press? by Sarah Johnson 28 January 2011, 09:10AM British Airways amps up its press strategy while supermarkets outline weekend offers and readers are tempted by new cinema releases. Adland The UK's biggest advertising, media and digital agencies, mapped. View the map Intelligence How are consumers interacting with brands in social media? by Ralph Risk 28 January 2011, 08:00AM Half of social network users log on regularly throughout the day, according to a new study from Lightspeed Research. Brand Health Check: Mr Kipling by Rachel Barnes 26 January 2011, 12:01AM Exceedingly good cakes they may be, but Mr Kipling and his French Fancies seem to be falling out of favour with the British public. The great Tesco beauty gamble by Rachel Barnes 25 January 2011, 12:00PM Is the supermarket's ambitious health and beauty project a diversification too far, asks Rachel Barnes. Think BR Off with their heads! Ads and the royal couple Risk-taking advertisers could find print the best way to capitalise on the royal wedding, writes Helen Bowyer, Also in the news Newspaper ABCes: MailOnline seals year at the top with record 54m by Arif Durrani, 27 January 2011, 01:30PM How long can News International hide its ABCe figures? by Arif Durrani, 27 January 2011, 03:32PM Google to make YouTube more social with latest acquisition by Sarah Shearman, 27 January 2011, 03:17PM American Apparel risks porn charge with latest ad campaign by Staff, 27 January 2011, 08:31AM Swedish digital agency targets top 50 UK clients by Staff, 27 January 2011, 09:01AM Latest Blog Entries Virtual shoes at your fingertips Greg Taylor, 28 January 2011 Andy Coulson exit provides new opportunity for David Cameron Hugh Salmon, 28 January 2011 How we took Toy Fair Joe Gill, 28 January 2011 W+K To The Power 3 Richard Mabbott @ GyroHSR, 27 January 2011 Add something, change everything Greg Taylor, 27 January 2011 4 hours a day could be peak time for TV (or it could not) Lindsey Clay, 27 January 2011 Latest jobs ACCOUNT DIRECTOR - Drinks - BTL agency - £42-45K - LONDON Recruiter Judi Patton Salary £42K-£45K Location LONDON easy reach of London Bridge Online Marketing Manager Recruiter Direct Recruitment Salary £30k Location London Digital Brand Manager Recruiter Propel Salary £30000 - £32000 per annum Location West End Director, London Recruiter Dynamic New Alliances Salary Up to £90K Location Join us! Recruiter ZenithOptimedia Salary Unspecified Location Senior Brand Planner Recruiter The Blueprint Salary £60000 - £90000 per annum + Bonus + Bens Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders