Friday, 7 January 2011

Campaign Daily Fix - Engine, Agent Provocateur, Posterscope, Weight Watchers, Reckitt Benckiser

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Campaign Daily Fix
 
07 January 2011  
Latest News
Sam Jordan: takes the top role at Dave
Engine consultancy firm Dave hires Sam Jordan as MD
Sara Kimberley, 07 January 2011

Dave has appointed Baber Smith's managing director Sam Jordan to the same role at the Engine-owned brand consultancy.

 
Agent Provocateur: Josephine de la Baume stars in 'leaked' YouTube footage
Agent Provocateur model stars in 'banned' YouTube film
Sara Kimberley, 07 January 2011

Music producer Mark Ronson's girlfriend Josephine de la Baume, who is set to become the new face of Agent Provocateur, has appeared in "leaked" footage on YouTube wearing the brand's...

 
Steve Booth: chief executive officer at Arena Media
Posterscope picks up Arena Media business from Kinetic
Maisie McCabe, 07 January 2011

Havas media agency Arena Media has transferred its outdoor planning and buying account to Aegis specialist Posterscope from WPP-owned Kinetic without a pitch.

 
Weight Watchers: kicks off New Year campaign
Weight Watchers launches 'not just for diets' push
Sara Kimberley, 07 January 2011

Weight Watchers from Heinz has launched a £1.5m New Year ad campaign by VCCP to reposition its range of frozen foods as not just for dieters.

 
Reckitt Benckiser: awards media AOR to ZenithOptimedia
Reckitt Benckiser awards media AOR to ZenithOptimedia
Staff, 07 January 2011

MUMBAI - Reckitt Benckiser India has concluded its media pitch process, awarding its massive media AOR to ZenithOptimedia.

 
 
Also in the News
Facebook revenue set to pass billion-pound-a-year mark
Sarah Shearman, 07 January 2011
Grey India bags GSK's oral care brand Sensodyne
Jagadeesh Krishnamurthy, 07 January 2011
 
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Latest Work
Land Rover 'claynation' by RKCR/Y&R
Land Rover 'claynation' by RKCR/Y&R
06 January 2011

Land Rover has launched a new campaign for its Freelander 2 model.

 
Tesco 'beeping' by The Red Brick Road
Tesco 'beeping' by The Red Brick Road
06 January 2011

Tesco has launched an ad to promote the store's new iPhone barcode app.

 
Guardian 'start happy' by Wieden & Kennedy London
Guardian 'start happy' by Wieden & Kennedy London
06 January 2011

Guardian News & Media has launched a TV ad as part of a new year campaign for its Guardian and Observer titles.

 
More Work
 
Blogs
Latest Blog Entries
An oddball teacher helps newspapers contribute to their own downfall
Jeremy Lee

A potentially worrying precedent has been set by the Avon & Somerset police force which has excluded ITV News from...

The Fat Controller
Lolly and Nat

This isn't a blog about how to lose those excess Christmas pounds I'm afraid, but randomly about trains. For anyone...

Get onboard the Mistry train
Steve Henry

The distinction between digital and non-digital is disappearing in Adland - e.g. there'll be no more awards for Digital Agency...

Having some skin in the game
Dave Trott

Max Forsyth is a photographer. He was telling me about the time he flew from Israel to Cairo, on El...

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Senior Digital Project Manager , Futurehead Recruitment £50K,
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