Breaking news from Brand Republic - BSkyB, Vevo, Kylie Minogue, Visa, EDF Energy, Bacardi, Bill Bailey, Paper Round

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Hunt offers News Corp Competition Commission get-out on Sky deal by Daniel Farey-Jones 25 January 2011, 08:28AM Culture secretary Jeremy Hunt has said he will consider undertakings in lieu from Rupert Murdoch's News Corporation which if accepted would mean its proposed acquisition of BSkyB could go through without being referred to the Competition Commission. Music site Vevo set for UK launch in April by Rich Sutcliffe 25 January 2011, 08:00AM Vevo, the online music video service launched in the US by Universal, Sony and the Abu Dhabi Media Company, in partnership with Google, will get its long-awaited UK launch in April. Lexus secures Kylie Minogue advertising deal by Gemma Charles 25 January 2011, 08:00AM Japanese car brand Lexus has recruited pop-star Kylie Minogue to be the face of its latest ad campaign in an effort to attract younger drivers. Visa links with News International for Team 2012 access by John Reynolds 25 January 2011, 08:00AM Visa Europe has signed a multimillion-pound deal with News International (NI) for the publisher's titles to become the first official newspapers of the British Olympic team. EDF Energy kicks off London Eye campaign by Katherine Levy 25 January 2011, 09:36AM MPG Media Contacts and Euro RSCG have created a campaign to support the launch of EDF Energy's new three-year partnership with the London Eye. Bacardi rethinks drinks brands' online strategy by Sarah Shearman 25 January 2011, 08:00AM Bacardi is set to scale back its brand websites and refocus its marketing efforts on social-media platforms that host its branded content. Bill Bailey stars in Face food drive by Alex Brownsell 25 January 2011, 08:00AM Farming and Countryside Education (Face), the charity that specialises in educating children about where food comes from, has hired comedian Bill Bailey to front its first ad campaign. Paper Round (25 January) - Which clients are advertising in the national press? by Sarah Johnson 25 January 2011, 09:35AM Domino's is offering a buy one get one free offer on all pizzas on Tuesdays with an ad in the Daily Mirror, as The Indendent throws a spotlight on the Murdochs and government. Adland The UK's biggest advertising, media and digital agencies, mapped. View the map Intelligence The rise of mobile social media mavens by Euan Mackay 10 January 2011, 08:00AM The potential for advertisers to tap into the influence of social network users via mobile is highlighted in new data from Kantar Media's Futureproof study. Understanding mood and engagement with digital OOH in malls by Nick Mawditt 05 January 2011, 08:00AM Shopping malls offer important opportunities for advertisers to target audiences in a positive and engaged mindset, according to new research from Kinetic and Clear Channel Outdoor. Silver surfers get social by UM London 22 December 2010, 08:00AM Forty percent of frequent internet users over the age of 55 manage a social network, UM's Wave 5 research has found. Also in the news HMV to announce up to 20% job cuts by Arif Durrani, 24 January 2011, 01:36PM BBC to shed nearly a quarter of online staff by Daniel Farey-Jones, 24 January 2011, 09:50AM Pink Ponies campaign spoof highlights industry pitfalls by Arif Durrani, 24 January 2011, 08:30AM The X Factor breached Ofcom guidelines by Maisie McCabe, 24 January 2011, 01:08PM ITV1 partners with Look to find curvy supermodel by Katherine Levy, 24 January 2011, 04:16PM IPA appoints new chairs for ethnic diversity and strategy groups by Daniel Farey-Jones, 24 January 2011, 02:47PM Latest Blog Entries Get in shape for 2011 Giles Fitzgerald, 25 January 2011 Reasons for optimism ahead of London 2012 Arif Durrani, 24 January 2011 A Cloud-BSkyB deal could have a silver lining Bob Willott, 24 January 2011 LinkedIn v's Facebook: is it good v evil? Chris J Reed, 24 January 2011 Death in the centre break Steve Henry, 23 January 2011 Friendly Little Coppers Richard Mabbott @ GyroHSR, 22 January 2011 Latest jobs ACCOUNT DIRECTOR - Drinks - BTL agency - £42-45K - LONDON Recruiter Judi Patton Salary £42K-£45K Location LONDON easy reach of London Bridge Online Marketing Manager Recruiter Direct Recruitment Salary £30k Location London Digital Brand Manager Recruiter Propel Salary £30000 - £32000 per annum Location West End Director, London Recruiter Dynamic New Alliances Salary Up to £90K Location Join us! Recruiter ZenithOptimedia Salary Unspecified Location Senior Brand Planner Recruiter The Blueprint Salary £60000 - £90000 per annum + Bonus + Bens Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders