Thursday, 27 January 2011

Media AM - MediaCom, UM, Product placement, Outdoor, Sky, Thinkbox, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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Findus: MediaCom beat Starcom MediaVest Group in a shoot-out
MediaCom lands Findus in Europe
Katherine Levy, 27 January 2011

Findus Group, the frozen-food company, has appointed MediaCom to handle its £15...

  
South African Tourism: keen to build on last year's World Cup
UM picks up £20m South African Tourism
Ian Darby, 27 January 2011

South African Tourism has appointed Universal McCann to its estimated £20 million...

  
Product placement: UK awareness campaign
Broadcasters back product placement awareness campaign
Maisie McCabe, 27 January 2011

The UK's commercial broadcasters are joining forces to fund a major consumer...

  
Mike Baker: chief executive of the Outdoor Media Centre (picture credit: Emilie Fjola Sandy)
Outdoor revenue up 12.5% over 2010
Maisie McCabe, 27 January 2011

Outdoor ad revenue climbed 6.9% year on year in the final quarter...

  
Sky: ' The Spenglers' 2010 campaign
Sky passes 10m subscribers as profits rise 26%
Daniel Farey-Jones, 27 January 2011

BSkyB continues to prove its value to shareholders and prospective buyer Rupert...

  
Tess Alps: chief executive of Thinkbox
Thinkbox launches TV Planning Awards 2011
Maisie McCabe, 27 January 2011

Thinkbox, the commercial TV marketing body, has launched the Thinkbox TV Planning...

  
The Daily Mail: 20% off at Debenhams
Paper Round (27 January) - Which clients are advertising in the national press?
Sarah Johnson, 27 January 2011

The brands advertising across today's press remain the usual suspects with supermarkets,...

  
*   Also in the News
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My Media Week: Andy Barnes, sales director, Channel 4
Hayley Pinkerfield, 26 January 2011
Global Radio cuts losses to £31m
Maisie McCabe, 26 January 2011
VIDEO: Publicis Groupe's Maurice Lévy on returning client confidence
Staff, 26 January 2011
C4's Big Fat Gypsy Wedding peaks at 8.2 million
Maisie McCabe, 26 January 2011
Bauer Access promotes Darren Khan to commercial director
Katherine Levy, 26 January 2011
 
 
Blogs & Forums
Latest Blog Entries
DIY creative lacks a professional’s touch
Ivan Clark

Today I saw one of the best examples of why if you're doing advertising you most probably need the...

Who will replace Andy Coulson?
Gordon Macmillan

There is plenty of speculation around about who will replace Andy Coulson as David Cameron's director of communications. Will it...

Outdoor advertising needs to be made interesting again
Jeremy Lee

I'm really going to miss the Outdoor Advertising Association - mostly because its web address was easier and quicker to...

Reasons for optimism ahead of London 2012
Arif Durrani

  Football fans might find it difficult to swallow, but the UK is the seventh best sporting nation in the world, according...

It’s big, it’s clever, it’s in Wales…
Ben Hughes

Every January, hundreds of high-powered business people from across the globe converge and spend a few days discussing the important...

Tat for tat - OK! TV to replace Live from Studio Five
Jeremy Lee

Reports today confirmed what everyone has been predicting - Richard Desmond is extending his OK! celebrity magazine brand on-air with...

Beware of Truthiness and its sister Proofiness
Sue Unerman

Truth in communications and marketing is like a treacle-covered magnet; we are drawn to it and it's very sticky. When...

 
 
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£20K - £28K, OTE £60K, Victoria
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