Monday 31 January 2011

Media AM - Hearst/Lagardère, Facebook, Radio Times, Dave, BA, TV Overnights, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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Lagardère: Hearst offers €651m for the international magazine business
Hearst pays €651m for Lagardère magazine business
Katherine Levy, 31 January 2011

Hearst Corporation has made a "binding offer" of €651m (£559m) for Lagardère's...

  
Facebook Deals: UK version launches today
Starbucks, Mazda and Argos sign up for Facebook Deals
Ed Owen, 31 January 2011

The UK version of Facebook Deals launches today (31 January), offering Facebook...

  
Radio Times: introducing a Freeview electronic programme guide service
Radio Times takes over Freeview EPG content
Katherine Levy, 31 January 2011

BBC Magazines' Radio Times is producing an electronic programme guide (EPG) service...

  
Dave: TV channel could bo forced to rebrand
Trademark battle could force TV channel Dave to change name
Maisie McCabe, 31 January 2011

Dave, the male-skewed UKTV Freeview channel, could be forced to rebrand after...

  
British Airways: offers advertising to SMEs via On Business scheme
BA offers free national press advertising to SMEs
Loulla-Mae Eleftheriou-Smith, 31 January 2011

British Airways is providing free newspaper and online ads for selected small...

  
Dancing On Ice: Dominic Cork bows out
Dancing on Ice slips to 8.1 million
Maisie McCabe, 31 January 2011

'Dancing on Ice' pulled in the lowest ratings of this series last...

  
The Times: free football pull-out in today's issue
Paper Round (31 January) - Which clients are advertising in the national press?
Sarah Johnson, 31 January 2011

As January draws to a close, ads promoting sales wane while brands...

  
*   Also in the News
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W+K and OMD scoop £70m Levi's global account
Katherine Levy, 28 January 2011
Generation 62.0: Digital planning for an aging population
Richard Morris, 31 January 2011
Out and About 28 January
Harriet Dennys, 28 January 2011
JCDecaux UK revenue climbs 47.9%
Maisie McCabe, 28 January 2011
Thousands download the i app, says Indy's digital chief
John Reynolds, 28 January 2011
 
 
Blogs & Forums
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  The success of television in 2010 proves yet again the inherent wisdom in Nietzsche's over-used adage; what doesn't...

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Today I saw one of the best examples of why if you're doing advertising you most probably need the...

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There is plenty of speculation around about who will replace Andy Coulson as David Cameron's director of communications. Will it...

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I'm really going to miss the Outdoor Advertising Association - mostly because its web address was easier and quicker to...

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Arif Durrani

  Football fans might find it difficult to swallow, but the UK is the seventh best sporting nation in the world, according...

It’s big, it’s clever, it’s in Wales…
Ben Hughes

Every January, hundreds of high-powered business people from across the globe converge and spend a few days discussing the important...

Tat for tat - OK! TV to replace Live from Studio Five
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Reports today confirmed what everyone has been predicting - Richard Desmond is extending his OK! celebrity magazine brand on-air with...

Beware of Truthiness and its sister Proofiness
Sue Unerman

Truth in communications and marketing is like a treacle-covered magnet; we are drawn to it and it's very sticky. When...

 
 
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