Marketing Daily - 10 marketing lessons from Obama's chief technology officer. Plus Samsung, Stella Artois and BP

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Marketing Daily Bulletin , 01st May 2013

10 marketing lessons from Obama's CTO   Samsung first brand to sign up to AOL's branded content business   Stella Artois returns to tennis sponsorship for summer push   Marketers need to embrace cultural change to drive technology   Paddy Power makes Greg Nugent bookies' favourite to be Marketing Leader of the Year   VisitBritain boss says Government would be 'mad' to abandon Great funding   UK consumer confidence dips in contrast to buoyant Europe   BP set for Olympic, Paralympic and Commonwealth Games sponsorship   Wake up and smell the success of coffee   Talisker creates 'world's first interactive storm'   Subway replaces wraps with 'healthier' flatbreads   Power 100: Nxt Gen 2013   Lucy Clark, HJ Heinz   Dan Robb, Sony Europe   JOBS BOARD Account Manager Strategic Partnership , Booking.com34,000-38,000 GBP , Amsterdam, The Netherlands   TV Planner/Buyer , fishtank28k to 30k per year GBP , United Kingdom   Director - Dot London , London & Partners£80-100k , London Bridge   Technical Team Lead , aia worldwideCompetitive , London, City   senior account manager > FASHION , collectivoUp to £45,000 per annum + excellent bonus + excellent benefits , London

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