Breaking news from Brand Republic - Vodafone, Apple, Boris bikes, Volvo, RSPCA

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Vodafone to drop Yoda from ads next year by Louise Ridley 11 December 2013, 09:00AM Vodafone, the telecoms company, will no longer use the 'Star Wars' character Yoda in its UK advertising from next year. Department for Education withholds notes from Apple meeting on child internet safety by Matthew Chapman 11 December 2013, 08:48AM The Department for Education is refusing to reveal details of a letter that Edward Timpson MP sent to Apple, as it seeks to ingratiate itself with the company to ensure future co-operation on child internet safety. Barclays to end sponsorship of Boris bikes by Loulla-Mae Eleftheriou-Smith 11 December 2013, 09:14AM Barclays will not be renewing its sponsorship of the Mayor of London's cycle-hire scheme after a mutual agreement not to extend the deal. Volvo van Damme spot nears 60 million YouTube views by James Swift 11 December 2013, 09:43AM Volvo Truck's online ad featuring actor Jean-Claude van Damme has been watched nearly 60 million times on YouTube in less than a month. Campaign speaks to the creatives behind the work. RSPCA badger cull ad banned for 'exterminate' claim by Loulla-Mae Eleftheriou-Smith 11 December 2013, 08:24AM The Royal Society for the Prevention of Cruelty to Animals (RSPCA) has been rapped by the ASA for using misleading language in an ad that campaigned against the Government's badger cull, after the ad watchdog received 119 complaints. Evian tops YouTube 2013 ad leaderboard by Louise Ridley 11 December 2013, 08:59AM Evian's "baby & me" film was the most popular video ad of 2013 in the UK, according to YouTube, followed by ads from John Lewis and Three. Digital Trends: Consumers create marketing opportunities online as they look to unleash their own creativity by Microsoft 11 December 2013, 08:00AM Consumers are looking to unleash their creativity online as a Microsoft study has found that a third (33 per cent) of UK respondents said they'd be interested in making their own digital products and services*. Also in the news Women's Aid to launch football campaign ahead of World Cup by Helen Pye, 11 December 2013, 09:26AM Samsung unseats Google to become most-shared social video advertiser by Kim Benjamin, 10 December 2013, 04:00PM Why in-house creativity spells trouble for Adland by Mark Fiddes, founder, Yourbrand², 11 December 2013, 09:00AM Starbucks' top EMEA marketer Danielle Crook leaves for US by Kim Benjamin, 10 December 2013, 05:30PM Performance Marketing: five trends for 2014 by Dan Cohen, 10 December 2013, 03:08PM From the blogs Total Carp Ian Moore 10 December 2013, 4:24PM Understanding the best time to advertise Martin Stockfleth Larsen 10 December 2013, 1:05PM Tea Pigs brews up a tasty brand Chris J Reed 10 December 2013, 1:02PM Big ideas are timeless. It's how they engage consumers that sets them apart Melissa Dawson 10 December 2013, 12:55PM Latest jobs Account Director - Digital Solutions Recruiter GoodEgg Digital Salary £50-80k + Bonus & Benefits Location Watford, Herts (only 20 mins from Euston) SENIOR ACCOUNT DIRECTOR - Partnerships agency - Central London - c. £50-60k Recruiter Judi Patton Salary £50-60k Location Central London Account Consultant / Research Director Recruiter PSD Group Salary £75,000 + bonus Location London Brand Strategy Manager Recruiter Jarlett de Grouchy Salary £38000 - £45000 per annum + bonus + benefits Location London Marketing Manager Recruiter Blue Skies Marketing Recruitment Salary £30000 - £34000 per annum Location Thames Ditton Account Executive - Mobile / Digital Recruiter Digital Gurus Salary £18000 - £20000 per annum + bonus, benefits Location London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. Customer Experience Is Changing: Are You Leading Or Falling behind? (Webcast) Many organisations are now using new technology and effective engagement... How To Grow Your Sales With Pinterest (Expert Reports) Pinterest has quickly become a popular destination for users looking to ... From Abandonment to Acquisition: 5 Tactics to Decrease Abandonment In Mobile Commerce (Expert Reports) Almost 20 years after the first online retail transaction, the growth cu... How Marketing Is Taking Charge: Leading The Customer Experience (Expert Reports) In the United States alone, roughly $83 billion is lost each year as a r... From our partners Sponsor the 2014 Prima High Street Fashion Awards with Hearst by Getmemedia 09 December 2013, 09:00AM Raise brand stature, increase reach and boost awareness by sponsoring this popular awards campaign. A great opportunity to engage with busy, bright and enthusiastic women in an empathetic and friendly environment. This multi-platform sponsorshi... Digital Trends: UK consumers chose specialist social networks by Microsoft 09 December 2013, 08:00AM A quarter (25 per cent) of UK consumers are communicating using more specialist social networks dedicated to their precise needs*. Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders