Digital AM - Instagram, Grumpy Cat, Auto Trader, Facebook, BlackBerry

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Instagram reveals 'promising' results of Levi's and Ben & Jerry's ad trial by Matthew Chapman 20 December 2013, 09:13AM Instagram claims initial results from its advertising trial with Levi's and Ben & Jerry's are "promising" although it believes awareness may be skewed upwards due to the recent introduction of ads. The resilience of the online advertising sector and how it's only going to get stronger by Rupert Staines 20 December 2013, 10:27AM Twitter hit the headlines last month for its hugely impressive debut on the New York Stock Exchange. After its first day of trading, shares in the site closed at $44.30 (£27.23), up more than 73 percent from their initial price of $23 (£14). Campaign Viral Chart: Grumpy Cat makes his debut by Ben Hall 20 December 2013, 07:12AM Grumpy Cat, the popular internet meme, has entered the viral chart for the first time this week in a Christmas ad for Friskies cat food. Auto Trader readies ad assault to back digital future by Annabelle Collins 20 December 2013, 08:00AM Auto Trader is to launch a major new ad campaign on Boxing Day to communicate the simplicity, speed and functionality its all-digital products offer buyers and sellers. Doner London swallows design shop to become Fiat's lead UK digital agency by James Swift 20 December 2013, 11:06AM Integrated agency Doner London has absorbed digital design shop Yuki Media after being appointed to handle Fiat Group's UK digital work. Facebook hires former Apple ad man Scott Trattner for creative director role by Matthew Chapman 19 December 2013, 12:38PM Facebook has hired Scott Trattner, who worked on Apple's advertising for nearly 10 years, as its executive creative director. The Landmark Trust hires MBA by Annabelle Collins 20 December 2013, 08:00AM The Landmark Trust, a charity that renovates historic buildings and then lets them out for holidays, has hired the integrated creative agency MBA to revamp its digital strategy. BlackBerry appoints new marketing chief to drive growth by Loulla-Mae Eleftheriou-Smith 19 December 2013, 12:30PM BlackBerry, the ailing mobile phone company, has made two senior appointments to drive the company's strategy, marketing and operations, as the company attempts to return to its business "roots". PROMOTION How To Grow Your Sales With Pinterest With an estimated 70 million users, Pinterest is now too big for retailers to ignore.   Discover how Pinterest can help grow your sales here. From the blogs Personalised products and content-led conversation will win in 2014 Shingo Murakami 19 December 2013, 12:28PM What we've learnt from our Tuesday Club Talks this year: Part four NABS 19 December 2013, 10:32AM Why latest social media ad sales moves don't spell the death of the salesman Carl Holmquist 19 December 2013, 10:26AM 2014, the year of e-commerce Mark King 19 December 2013, 10:15AM Christmas ads: the best and worst Mike Cavers 19 December 2013, 10:00AM Latest jobs Client Relationship Director Recruiter AF Selection Salary £35,000 - £45,000 Location West Midlands Freelance Copywriter Recruiter Blue Skies Marketing Recruitment Salary £180 - £200 per day Location Milton Keynes Content Manager / Content Lead - Creative Sought - Newbury Recruiter ASG Salary Negotiable Location Newbury Content Manager / Content Lead - Creative Sought - London Recruiter ASG Salary Negotiable Location London Content Manager / Content Lead - Creative Sought - Reading Recruiter ASG Salary Negotiable Location Reading Content Manager / Content Lead - Creative Sought - Swindon Recruiter ASG Salary Negotiable Location Swindon Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. Customer Experience Is Changing: Are You Leading Or Falling behind? (Webcast) Many organisations are now using new technology and effective engagement... Gathering Customer Feedback: The 7 Most Common Mistakes And How To Avoid Them (Expert Reports) Feedback is a powerful tool, but it needs to be collected and used corre... How To Grow Your Sales With Pinterest (Expert Reports) Pinterest has quickly become a popular destination for users looking to ... From Abandonment to Acquisition: 5 Tactics to Decrease Abandonment In Mobile Commerce (Expert Reports) Almost 20 years after the first online retail transaction, the growth cu... Closing The Gap Between Clicks And Engagement: 7 Steps to Optimise Your Site (Webcast) As marketers, we pour thousands of pounds into numerous strands of adver... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders