Monday 16 December 2013

Digital AM - Andy Murray, Google, De Beers, Twitter, eMoov, The Knowledge Engineers

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Digital AM

Latest news

Adidas blasts Andy Murray critics with 'not bad for a man with no personality' tweet
Adidas blasts Andy Murray critics with 'not bad for a man with no personality' tweet
by Matthew Chapman
16 December 2013, 09:10AM
Adidas has blasted critics of Andy Murray with a sponsored tweet that celebrates the tennis star winning the BBC Sports Personality of the Year award, with a "not bad for a man with no personality" message.
Google buys military robotics firm Boston Dynamics
Google buys military robotics firm Boston Dynamics
by Matthew Chapman
16 December 2013, 09:02AM
Google has acquired Boston Dynamics, a robotics company that can make machines that run faster than humans, in a move that has led to speculation it could be working on a system for package delivery.
De Beers searches for digital agency
De Beers searches for digital agency
by James Swift
16 December 2013, 09:44AM
De Beers' diamond brand, Forevermark, is pitching for a lead digital agency.
Doctor Who, Twitter and the demise of the master brand as a communications tool
Doctor Who, Twitter and the demise of the master brand as a communications tool
by Clive Humby
16 December 2013, 11:00AM
Clive Humby, one of the key architects of Tesco Clubcard and now chief data scientist at Starcount, explains why sub-brands will prosper in the age of social media.
Online estate agency eMoov recruits marketer Sheraz Dar
Online estate agency eMoov recruits marketer Sheraz Dar
by Alex Brownsell
16 December 2013, 10:30AM
Sheraz Dar, the former Premier Foods and Britvic marketer, has joined the James Caan-backed online estate agency brand eMoov.co.uk as a non-executive director.
The Knowledge Engineers launches global digital survey
The Knowledge Engineers launches global digital survey
by Maisie McCabe
16 December 2013, 08:53AM
The Knowledge Engineers, the digital training company, has announced plans to conduct a global survey about the digital capabilities of the marcoms and media industry.

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Also in the news

KFC unveils Twitter comp winner in X Factor ad
by Helen Pye, 13 December 2013, 05:14PM
Burberry joins Coca-Cola and Samsung with Piccadilly Circus placement
by Matthew Chapman, 13 December 2013, 03:45PM
EE uses Santa as a case study to promote 4G
by Helen Pye, 13 December 2013, 03:14PM
Shop Direct hires My-Wardrobe.com founder Sarah Curran for luxury drive
by Alex Brownsell, 13 December 2013, 11:30AM

From the blogs

The Wall

A three-step guide to optimizing seasonal marketing
Adit Abhyankar
16 December 2013, 10:58AM
What we've learnt from our Tuesday Club Talks this year: Part one
NABS
16 December 2013, 10:49AM
Nike is happy to tolerate indiscretions from its brand ambassadors
John Reynolds
16 December 2013, 10:43AM
A master class in the art of chairing a meeting
Hugh Salmon
16 December 2013, 9:04AM
Marketers face 'double legal whammy' on DM activity in 2014
Ardi Kolah
14 December 2013, 7:23PM
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