| | | Latest News | | | | | The Marketing Agencies Association, whose members include Iris and The MarĂ‚keting Store, has called for a "crisis summit" to discuss "counterproductive demands" by advertisers. | | | | | | Activision Blizzard, the computer games company that publishes 'Call of Duty', is looking to appoint its first social media agency across Europe. | | | | | | Sharing of branded video has increased 50-fold since 2006, with Unilever's Dove "real beauty sketches" experiencing close to a 70-fold increase on the brand's most shared ad in 2006 compared to 2013. | | | | | | View our gallery of highlights from this year' Campaign A List party, including shots of: Steve Hatch, Facebook's incoming UK and Ireland regional director; James Murphy, Adam & Eve/DDB founder; and Toby Horry, Dare's managing director. | | | | | | The Advertising Standards Authority has banned a beer ad for the Coalition of UK Brewers after finding it broke the rules by implying alcohol made people popular and was important for social success. | | | | | | Aegis Media's Vizeum has won the £10 million media planning and buying business for RSA's insurance brand MoreThan, previously held by Starcom MediaVest Group. | | | | | | Maxus has launched Maxus Partnerships, a content and sponsorships division, and hired Laura Wade, the head of digital at UTV's TalkSport and Sport magazine, to run it. | | | | | | Spotify has been censured by the ad watchdog for emailing a track recommendation to users that promoted a Lily Allen song with the words "give it a try. Fuck you". | | | Promoted | | | | | It may be only 12 months since Campaign's last special report on the ad market in Amsterdam, but you will find much that is new and, I hope, inspiring and illuminating on the following pages. | | | ________ | | | | | |
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