Friday, 6 December 2013

Campaign Daily Fix - Argos reviews £55m account, Shazam's most-tagged ads, Draftfcb hires, Viral chart

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Latest News

Argos reviews £55 million ad account
by Jeremy Lee,
06 December 2013, 11:00AM
Argos reviews £55 million ad account
Argos has put its £55 million advertising account, held by CHI & Partners, up for review.
Shazam reveals most tagged ads of 2013
by Louise Ridley,
06 December 2013, 09:00AM
Shazam reveals most tagged ads of 2013
Lily Allen's cover of 'Somewhere Only We Know' from the John Lewis Christmas spot is the most "tagged" song from an ad this year on the music app Shazam.
DraftFCB hires Desclée and abolishes regional roles
by Louise Ridley,
05 December 2013, 11:45AM
DraftFCB hires Desclée and abolishes regional roles
DraftFCB is overhauling its global structure and has hired Sebastien Desclée, the former chief executive of Publicis Belgium and sister agency Duval Guillaume Modem, as the president of a new DraftFCB International division.
Campaign Viral Chart: Amazon's drones topple van Damme
by Ben Hall,
06 December 2013, 09:23AM
Campaign Viral Chart: Amazon's drones topple van Damme
Amazon, the online retailer, this week released a video announcing it is experimenting using small "drones" to deliver packages directly to customers.
Unilever set to cut global marketing headcount by 12%
by Alex Brownsell,
06 December 2013, 09:03AM
Unilever set to cut global marketing headcount by 12%
Unilever is to slash its global marketing headcount by 12%, in an effort to reduce business costs amid slowing growth in emerging markets.
Argos takes crown for 2013's most-recalled ads
by Staff,
06 December 2013, 08:45AM
Argos takes crown for 2013's most-recalled ads
Argos' campaign featuring a family of aliens has taken the crown for the UK's most-recalled ads in 2013, beating Aldi and DFS into second and third place.
Promoted
Biggr Picture competition winners announced
by Laura Howes,
05 December 2013, 10:00AM
Biggr Picture competition winners announced
After scouring adland for its hidden talents, Campaign can finally reveal the winners of the Biggr Picture competition, in association with Flickr.

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Latest Work

McLaren "McLaren P1 vs the Nürburgring-Nordschleife" by VCCP
06 December 2013, 11:21AM
McLaren
McLaren is promoting its new P1 model with an online film showing the 866,000 supercar completing a lap of the Nordschleife track, the northern loop of the N rburgring in Germany. VCCP created the spot, which shows the P1 completing a lap of the tra...
Volkswagen Golf GTI "Play The Road" by Tribal Worldwide London
05 December 2013, 12:23PM
Volkswagen Golf GTI
Volkswagen has teamed up with Underworld to create an app that plays different music depending on how you drive. Tribal Worldwide created the app, which is not available commercially . Underworld composed the music, with VW and Tribal DDB working on...
TalkTalk "winter wonderland" by CHI & Partners
05 December 2013, 07:43AM
TalkTalk
TalkTalk has released a Christmas ad that resembles its earlier "date night" spot. The film was created by CHI Partners, which again uses Starship s Nothing s Gonna Stop Us Now as the soundtrack. In the ad, the two animated characters a spaceman ...

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