Marketing Daily - Beyoncé album smashes iTunes record after dropping 'boring' marketing build up. Plus Burberry, Apple and EE

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Marketing Daily Bulletin , 17th December 2013

Beyoncé album smashes iTunes record after dropping 'boring' marketing build up   Burberry creates digitally enhanced beauty store   Solitary teen makes family cry with home-made iPhone film   Marketers vote Marks & Spencer their favourite Christmas TV ad   EE's Spencer McHugh: In 2014 mobile marketing will no longer be an afterthought   Brands must adapt as consumers beat a tech retreat   Peugeot seeks brand desirability with international ad campaign   Guardian marketer David Pemsel promoted to deputy chief executive role   Digital display ad market unites to stamp out ad misplacement   Dixons records five-fold increase in profits on back of service push   Airbnb transforms homes into bird houses in debut campaign   Jobsite spoofs farcical behaviour of The Apprentice candidates   JOBS BOARD Head of Editorial Compliance , Telegraph Media GroupCompetitive + excellent benefits , London   board director > DIRECT RESPONSE EVANGELIST , collectivoto £90k + bens , LONDON   Director of Marketing , Greenwich School of ManagementCirca £80,000 per annum package + bonus , Greenwich and Greenford, London   Senior Brand Manager , Ball & Hoolahan£55,000 + Car/Car Allowance , London   Brand Manager , Amnesty International Secretariat£52,464 , WC1X 0DW

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