Monday 16 December 2013

Campaign Daily Fix - De Beers searches for digital agency, BMB wins Legoland, John Lewis Britain's favourite brand

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Latest news
De Beers searches for digital agency
by James Swift,
16 December 2013, 09:44AM
De Beers searches for digital agency
De Beers' diamond brand, Forevermark, is pitching for a lead digital agency.
BMB wins global Legoland brief
by Louise Ridley,
13 December 2013, 05:06PM
BMB wins global Legoland brief
Legoland-owner Merlin Entertainments has appointed Beattie McGuinness Bungay to create a new global campaign for the theme park, after a pitch.
Luca Lindner named as global president of McCann
by Louise Ridley,
13 December 2013, 02:00PM
Luca Lindner named as global president of McCann
Luca Lindner, president for the Americas, Middle East and Africa for McCann Worldgroup, has been promoted to the new role of president of the entire network.
The Knowledge Engineers launches global digital survey
by Maisie McCabe,
16 December 2013, 08:53AM
The Knowledge Engineers launches global digital survey
The Knowledge Engineers, the digital training company, has announced plans to conduct a global survey about the digital capabilities of the marcoms and media industry.
John Lewis Britain's favourite brand, according to McCann report
by James Swift,
13 December 2013, 11:00AM
John Lewis Britain's favourite brand, according to McCann report
Cautious and plodding brands are winning the day, according McCann London's annual report into the mood of the UK, which found John Lewis was Britain's favourite brand.
Promoted
Digital Trends: Consumers create marketing opportunities online as they look to unleash their own creativity
by Microsoft,
11 December 2013, 08:00AM
Digital Trends: Consumers create marketing opportunities online as they look to unleash their own creativity
Consumers are looking to unleash their creativity online as a Microsoft study has found that a third (33 per cent) of UK respondents said they'd be interested in making their own digital products and services*.

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Latest Work

Bargain Booze "the ambassador" by More
16 December 2013, 10:17AM
Bargain Booze
The off-licence chain Bargain Booze has released a TV campaign spoofing the famous Ferrero Rocher ad set at an ambassador s reception. More created the spot, in which the host of a naff-looking party treats his guests to Scotch eggs. One reveller res...
Jigsaw "Christmas gifting, by Jigsaw" by The Corner
11 December 2013, 03:27PM
Jigsaw
Jigsaw has released an outdoor and print campaign for Christmas. It is the first piece of work The Corner has created for the brand since winning the account in October and was shot by Rankin. Some of the ads, which will run in fashion magazines, as ...
Withings "beautiful naked stop motion" by Man & Hatchet
11 December 2013, 10:50AM
Withings
The health electronics company Withings has attempted to raise its profile by releasing an online ad in which naked flesh abounds. The London agency Man Hatchet created the spot, which will be hosted YouTube and tells the story of an out-of-shape m...

Also in the news

KFC unveils Twitter comp winner in X Factor ad
by Helen Pye,
13 December 2013, 05:14PM
KFC unveils Twitter comp winner in X Factor ad
KFC's special Christmas ad during 'The X Factor' final on Sunday night will feature 27-year-old Alpa Patel, who has won the fast food brand's #UniteThisXmas Twitter competition.
EE uses Santa as a case study to promote 4G
by Helen Pye,
13 December 2013, 03:14PM
EE uses Santa as a case study to promote 4G
EE, the mobile network provider, has released a spoof digital campaign today that uses Santa as a case study to promote the power of 4G.
Belvita Breakfast Biscuits to sponsor breakfast on Capital network
by Helen Pye,
16 December 2013, 09:43AM
Belvita Breakfast Biscuits to sponsor breakfast on Capital network
Belvita Breakfast Biscuits is to sponsor Capital FM's breakfast radio shows in a multi-platform partnership from January 2014.
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