| | |  | | | | | | | In a media first, PlayStation has taken a double page ad on pages two and three of The Sun today and apologised to the paper's topless model star Rosie, who has been "bumped" to page five. | | | | | | | | | |  | | | | | | | Media agencies were born not too long ago from a breakdown in communication, today's agencies are warned not to make the same mistake with clients by industry stalwart, Brian Jacobs. | | | | | | | | | |  | | | | | | | Stylist and Shortlist publisher Shortlist Media took over a circus school in east London last week for its annual Christmas party, known as the Grand Party. | | | | | | | | | |  | | | | | | | Much has been written already about Publicis Groupe's acquisition of Walker Media this week but, as is so often the way, many of those first drafts will require a rewrite. | | | | | | | | | |  | | | | | | | Bauer Media is putting Will Ferrell, who plays Ron Burgundy in the Anchor Man movies, on the cover or its January 2014 issue which launches tomorrow (5 December). | | | | | | | | | |  | | | | | | | Advertising industry trade bodies have condemned a bid by the pharma giant GlaxoSmithKline to get its agencies to make "bonus" payments to remain on its roster. | | | | | | | | | |  | | | | | | | As the FT prepares to launch a single global edition, its deputy chief executive and global commercial chief tells Arif Durrani why the newspaper is as relevant as ever. | | | | | | | | | |  | | | | | |  | | | | | | | By any measure, 2013 has failed to meet expectations. Following the once-in-a-lifetime highs of London 2012, this was tipped to be a rather uneventful 12 months. | | | | | | | | | |  | | | | | | | Instead of folding its new acquisition into the main network, Publicis Groupe is eyeing expansion, Maisie McCabe writes. | | | | | | | | | |  | | | | | | | This is my last column before the festive season, so here is a handy Future Of Media Christmas Gift Guide. You might like to imagine it as a magazine supplement with lots of cut-out items against a white background, divided into those annoying lifestyle categories such as "dads" and "foodies" and "neighbours with attitude". | | | | | | | | | |  | | | | | | | DCM hopes its £200 million investment in technology will revolutionise cinema advertising. David Benady reports. | | | | | | | | | |  | | | | | | | The latest Group M adspend predictions suggest there may finally be light at the end of the tunnel. By Mark Banham. | | | | | | | | | |  | | | | | | | Other things we like this week include UsVsTh3m reaching seven million uniques and growth in web shopping on Cyber Monday. | | | | | | | | | | | | | | | | |  | | | | | | | The High Street is not dead, it's just changing around the new holy trinity of modern retail - bricks, clicks and touch - says Primesight's commercial director, Chris Forrester. | | | | | | | | | |  | | | | | | | John Lewis and Sainsbury's ads have clearly captured the imagination, but are they really driving sales efficiently, asks Rosemary Gorman, group ad director at Mail Newspapers. | | | | | | | | | |  | | | | | | | MEC's chief executive Steve Hatch talks about three great ads launched in a week, and what it all could mean for the media. | | | | | | | | | |  | | | | | | | Paul and Darika are the 'Trinny and Susannah' of digital marketing. Every week the pair will look at what's going on behind the latest news... your agency won't tell you the truth, but they're not your agency. | | | | | | | | | |  | | | | | | | Unless more digital publishers start implementing a mobile site strategy, Google's going to start to penalising them in natural search rankings, believes Vibrant Media's Fiona Salmon. | | | | | | | | | | | |
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