Media AM - Bauer Media, Twitter, ZenithOptimedia, Group M, media M&A activity

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18th December 2013

Karen Stacey to leave Bauer Media Karen Stacey, the head of broadcast sales and Bauer Access at Bauer Media, is leaving the company at the end of 2013 after 16 years.     Medium of the Year 2013: Twitter With an IPO and major commercial partnerships with Publicis Groupe and WPP under its belt, 2013 was the year that Twitter grew up. What a shame those pesky trolls didn't follow suit.     Reckitt Benckiser retains ZenithOptimedia to £80m UK media Reckitt Benckiser, the owner of Cillit Bang and Durex, has retained ZenithOptimedia to its £81 million UK media planning and buying account.     Media Network of the Year 2013: Group M The WPP juggernaut's success is down to more than just size. It has raised the bar for media agency management and given individual networks the freedom to apply bespoke client solutions.     Media M&A activity tipped to increase in 2014 The number of mergers and acquisitions in the media sector is set to increase in 2014 as the wider economic outlook improves and the continuing pace of change means businesses cannot adapt fast enough with organic growth alone, according to a report.     Facebook begins testing automatic video ads in News Feed Facebook has started to roll out video ads in its News Feed that will play automatically without sound as soon as they appear on screen.     Google reveals most searched-for events in 2013 Zeitgeist campaign Google has documented the most searched-for terms of the year in its 2013 'Zeitgeist' video campaign.     Chinese marketing company buys We Are Social BlueFocus Communication Group, the Chinese marketing services firm, has bought the majority of We Are Social, the social and digital agency, for an initial £18.7 million.     The outdoor opportunity moving into 2014 The outdoor industry, for many decades a business steeped in paper and paste, has experienced unprecedented change in recent years and enters 2014 with a world of opportunities, says Eric Newnham, Talon's chief executive.     IPC Media hires Marcus Rich as chief executive IPC Media has hired Marcus Rich, the commercial managing director at DMG Media, as its new chief executive, replacing Sylvia Auton.     So much for an Olympic hangover - 2013 has been another momentous year By any measure, 2013 has failed to meet expectations. Following the once-in-a-lifetime highs of London 2012, this was tipped to be a rather uneventful 12 months.     Government's Ed Vaizey delays radio switchover Communications minister Ed Vaizey has today resisted calls to set a radio digital switchover programme, acknowledging that when it comes to listeners "there is still much to do before the transition can be completed".     ESI Media to handle London Live sales in-house ESI Media, the commercial team of the multimedia conglomerate owned by Evgeny Lebedev, will handle sales of its upcoming TV station London Live in-house, after reviewing the marketplace.   Latest blogs   Reflections on Web Summit: How 'Davos for geeks' reignited my passion for tech The dust has settled after Web Summit in Dublin earlier this quarter, but I can say that the start-up ethos I witnessed during the two-day conference has genuinely stayed with me.     Ed Vaizey seems 'clueless' So today was 'D day' in the radio industry, with "the announcement of the digital switchover", but Government minister Ed Vaizey appears "clueless", says radio DJ Edward Adoo.     Digital radio from an advertiser's view This coming Monday, Ed Vaizey, minister of culture, communications and the creative industries, will be speaking at the Go Digital Conference in London.     Beware the 13th: The media industry's unlucky number Blast - it's Friday the 13th. Don't step on the cracks in the pavement - tick. Don't walk under any ladders - tick. Don't pass the path of a black cat - tick. Check all your professional equipment is safe, secure and away from liquids - perhaps one for the to-do list.     Will online ads ruin Christmas as well as UX? There is an interesting debate going on between the advertising industry and those that look into it from the outside about what's best for the consumer.

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