| Immediacy vs Depth: which side are you on? | | Jeremy Garner | | 31 October 2011, 1:09PM |  Do you have the attention span of a spider monkey that’s drunk five cappuccinos?
I was delving into the issue of shortening attention spans recently, and one essay in particular caught my eye. Written by Douglas Rushkoff , media analyst and documentary writer, it was entitled ‘The internet makes me think in the present tense.' | | | | | | | Is fake Shippam's Paste Twitter feed a marketing win? | | Dan Leahul | | 31 October 2011, 9:35AM |  A jokester purporting to be an intern with Shippam's Paste has been tweeting a string of bizarre and downright hilarious posts about the brand's meat spreads, while also poking a bit of fun at the business of digital marketing and social media engagement as a whole.
| | | | | | | The week in search? Google's flawed logic | | Stefan Hull | | 28 October 2011, 11:09AM |  It’s more than a week since Google announced it will be encrypting searches made by logged-in users, but the debate about what this means for natural search rumbles (rather loudly) on.
| | | | The X Factor: Social media and the live shows - Week 3 [infographic] | | Rachel Hawkes | | 28 October 2011, 10:34AM | | Following another week of lower viewing figures, we have seen the speed at which the contestant's social media channels are growing level out. In fact, whilst their channels still grew in size, each of the 11 contestants social media profiles grew at a much slower rate than they did last week. Is social media representative of the viewing public or the people that vote? If you consider the demographic of the people that pick up the phone and vote, they are also the most prolific social media users. | | | | Are you addicted to early adoption? | | Rich Leigh | | 28 October 2011, 9:20AM | Hi everybody. I'm Rich. I work at 10 Yetis PR Agency. ('Hiiii Rich', you say in a soothingly choral sort of way). And I'm an addict. (You clap empathetically, looking at me with a knowing approval and compassionately tearful gleam in your eye). | | | | How the Huffington Post comes up with its headlines [video] | | @gordonmacmillan | | 28 October 2011, 8:28AM |  Amusing viral video looking at how different media outlets come up with their Occupy Wall Street headlines.
I particularly like the Huffington Post one: “what did the New York Times go with? Just repost that but in a bigger font.” | | | | Why your boss doesn't care about your Klout score | | @gordonmacmillan | | 28 October 2011, 7:44AM |  Great video here that someone has created following the whole Klout kerfuffle early this week that led some wags to start tweeting under the #OccupyKlout hashtag, which is at least more amusing than the people protesting about the price of tents outside St Paul’s.
| | | | The ultimate Battlefield 3 simulator #bf3 | | @gordonmacmillan | | 28 October 2011, 7:40AM |  This is cool. It is billed as the world’s first unique first person shooter simulator that turns gaming into reality as you move, aim, fire and yet also get shot within a 360-degree immersive environment.
| | | | | | Latest jobs | | | Marketing Lead (South) | | Recruiter Block Solutions Ltd | | Salary Negotiable up to £40,000,Plus 10% bonus scheme, 5% matched pension, life assurance, 25 days vacation | | Location Currently Surrey Quays, likely second office in Old Street in early 2012 | | | | | Marketing Director | | Recruiter Advantage Professional | | Salary £70000 - £100000 per annum | | Location Berkshire | | |  | | |
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