Monday 31 October 2011

Media AM - Coronation Street product placement, YouTube, SeeSaw, The Independent, Omnicom, WPP

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Media AM Bulletin
 
 
 
*   Latest News
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Nationwide: places cash machine in 'Coronation Street' corner shop
ITV signs Nationwide for first Coronation Street product placement deal
Mark Banham, 31 October 2011

The likes of Ken Barlow and Sally Webster could become loyal customers...

  
YouTube: ramping up content
YouTube signs up Madonna and Wall Street Journal for channels venture
Sarah Shearman, 31 October 2011

YouTube is making a further push into professional content with the launch...

  
SeeSaw: VoD service closes
SeeSaw closes after new owners fail to invest
Maisie McCabe, 31 October 2011

SeeSaw, the high profile video-on-demand service, has closed after its new majority...

  
Independent: revamps website
The Independent launches new website with international paywall and £19 iPad app
Gordon MacMillan, 31 October 2011

The Independent has unveiled its new website, its most major revamp in...

  
Omnicom takes majority stake in India's Mudra Group
Omnicom takes majority stake in India's Mudra Group
Atifa Silk, 31 October 2011

NEW DEHLI - Omnicom Group has acquired a majority stake in Mudra...

  
WPP: launches school of marketing and communications in China
WPP launches school of marketing and communications in Shanghai
Paul Howell, 31 October 2011

SHANGHAI - WPP has teamed up with the Shanghai Art & Design...

  
*   Also in the News
*
Media Week Awards pictures part two
Jeremy King, 28 October 2011
Sky chief Jeremy Darroch takes home £2.8m
Maisie McCabe, 28 October 2011
'Don't underestimate the power of Google' to drive growth, says Sorrell
Arif Durrani, 28 October 2011
Digital Cinema Media to roll out Primesight interactive outdoor ads
Sophie Maden, 28 October 2011
City AM to launch Société Générale market challenge
Sophie Maden, 28 October 2011
 
 
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I am pretty sure executives at The Guardian will be pretty chuffed about the 4.4...

 
 
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