Friday 21 October 2011

Campaign Daily Fix - Iris, Fire Safety, G2, AKQA, John Lewis

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Latest News
Iris pairs up with US media company Meredith Corporation
by Sara Kimberley,
21 October 2011, 09:56AM
Iris pairs up with US media company Meredith Corporation
Iris has sold a minority stake to magazine and TV company Meredith Corporation, and the two companies are launching a global creative network combining their specialisms.
Government ties smoke alarm warning to clocks change
by Sara Kimberley,
21 October 2011, 12:36PM
Government ties smoke alarm warning to clocks change
The Government is encouraging people to test their smoke alarms when they reset their clocks next weekend, with a new campaign created by RKCR/Y&R and Radium Audio.
G2 lands place on Coca-Cola shopper marketing roster
by Sara Kimberley,
21 October 2011, 11:53AM
G2 lands place on Coca-Cola shopper marketing roster
Coca-Cola GB has added G2 to its shopper marketing roster following the agency's second rebrand in two years.
Apps should be 'rooted' in user experience, says AKQA's Hood
by Maisie McCabe,
21 October 2011, 10:10AM
Apps should be 'rooted' in user experience, says AKQA's Hood
Heineken's Star Player app was successful because it was "rooted" in the fans' experience, according to Andy Hood, executive creative development director at Heineken's digital agency AKQA.
John Lewis to offer free Wi-Fi in all stores
by Matthew Chapman,
21 October 2011, 01:06PM
John Lewis to offer free Wi-Fi in all stores
John Lewis claims it is going to become the first retailer to offer free Wi-Fi access to customers in all its stores.
Latest Work
Thomson Holidays 'quality time' by BMB
19 October 2011, 04:38PM
Thomson Holidays 'quality time' by BMB
TUI UK & Ireland is launching its biggest-ever brand campaign for Thomson Holidays, with a 90-second ad during this weekend's X Factor (22 October).
GHD 'Scarlet Collection' by RKCR/Y&R
19 October 2011, 03:20PM
GHD 'Scarlet Collection' by RKCR/Y&R
Rainey Kelly Campbell Roalfe/Y&R has created print work for GHD, the hair-styling brand, featuring Katy Perry for the launch of its Scarlet Collection.
Private View: Jon Williams and Ajaz Ahmed
21 October 2011, 09:00AM
Private View: Jon Williams and Ajaz Ahmed
With work from Doritos and Pepsi Max, Sky Bet, Audi, the Male Cancer Awareness Campaign, Fox and Coca-Cola.
Also in the News
Radox in first brand extension under Unilever ownership
by Loulla-Mae Eleftheriou-Smith, 21 October 2011, 11:35AM
Wilkinson Sword backs Movember for third time
by Loulla-Mae Eleftheriou-Smith, 21 October 2011, 11:55AM
Facebook Messenger tops BR app chart
by Daniel Farey-Jones, 21 October 2011, 11:20AM
Google+ nears brand pages launch
by Sarah Shearman, 21 October 2011, 10:09AM
Latest Blog Entries
Is Rupert Howell off to be chief 'old fart' at the RFU?
Jeremy Lee, 19 October 2011, 8:10AM
ADVERTISING THAT DOESN'T LET YOU SLEEP
Dave Trott, 18 October 2011, 9:10AM
A Mentors Eye View: NABS Fast Forward Week 6 - A Guest Post from Clive Baker
Pauline Naylor, 17 October 2011, 9:10AM
Like selling, but different
Steve Henry, 16 October 2011, 4:10PM
The Most Important Thing He's Ever Done
Lolly and Nat, 14 October 2011, 4:10PM
Shit, this is a good idea
Lolly and Nat, 14 October 2011, 12:10PM
More Blogs
Latest Jobs
Account Director, Entertainment Brands - ATL & Digital, £50k
£50k + benefits, West London
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£45-50,000 plus bonus, London
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£35 - £45K per annum + package, London
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£80-100K + Excellent Benefits, Central London
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